PrettyLittleThing is a UK-based fashion retailer, aimed at 16-35-year-old women. The business was founded in 2012 by Umar and Adam Kamani, sons of Boohoo co-founder Mahmud Kamani.
Originally launched as an accessories-only website, PrettyLittleThing has rapidly grew into one of the biggest online womenswear brands, working strategically with celebrities and influencers.
For more news about PrettyLittleThing, see our related stories below company information.
Womenswear; Accessories; Bags; Jewellery
Boohoo
Boohoo; Nasty Gal
Credit card; Debit card; PayPal
22% with UNiDAYS
Standard delivery; Click and Collect; UK Next Day delivery; Saver delivery
UK; USA; EU; China; Russia
PrettyLittleThing handles their own PR.
Pippa Brookfield - Influencer and PR Manager
020 3598 7240
pippa.brookfield@prettylittlething.com
Amy Simon - Senior Influencer & PR Manager
020 3598 7241
amy.simon@prettylittlething.com
Umar Kamani