Hype, the brainchild of entrepreneurs Bav Samani and Liam Green, revolutionised the fashion landscape with its bold, eclectic designs. Founded on the principle of blending streetwear with high-end fashion, Hype quickly garnered a global following for its innovative approach. Samani and Green's combined expertise in design and business acumen propelled Hype to prominence, establishing it as a trendsetter in the fashion industry.
Listen to TheIndustry.fashion's podcast with Bav Samani and Liam Green, Co-Founders of Hype.
For the latest news about Hype, see our related stories below company information.
Hype to focus on families and travel as it "shifts gears" following exit of foundersHype founders Bav Samani and Liam Green step away as new owners take full control12 year-old girl wins Hype’s ‘Backpack to the Future’ competition with design that filters polluted airMatalan adds third party brands including Hype and launches ‘Girls on Film by Dani Dyer’Hype founders Bav Samani and Liam Green on 10 years of building a fashion empireMarks & Spencer launches new brand partnerships for kids, including Clarks