Founded in 2001 by Sam Roddick - daughter of Anita Roddick and founder of Body Shop, Coco De Mer is an English erotic lingerie brand. The business marked itself as an upmarket, ethical sex shop that sells lingerie, toys, whips and crockery. The name was gathered from an exotic plant whose seed bears a striking resemblance to the intimate female form and it encapsulates the brand’s free-thinking ideology.
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