Founded by Wimbledon champion Fred Perry and Austrian footballer Tibby Wegner in 1952, Fred Perry introduced the iconic polo shirt. Originally designed for sport, the laurel wreath logo became a symbol of both sportsmanship and British subculture.
The brand's blend of sports and fashion captured attention, extending its influence beyond the court. Collaborations and innovative designs have kept Fred Perry at the forefront of timeless style, solidifying its status as an enduring cultural icon.
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