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Description:

Adidas was founded by brothers Adi and Rudolf Dassler in the early 1920s as Dassler Brothers Shoe Factory, in Herzogenaurach in Germany.

In 1948, Rudolf decided to start his own company, which later became Puma, and Adi renamed the company “adi-das", after himself. The signature three stripes appeared after 1952 when acquired from the Finnish athletic footwear brand Karhu Sports.

The brand frequently collaborates with a number of artists, companies and social campaigns to find innovative methods of reducing fashion's impact on the planet.

For more news about Adidas, see our related stories below company information.

Company Information
Annual Sales:
$22.67 billion (2020)
Segments / Shopping Categories:
Menswear; Womenswear; Footwear; Kidswear; Accessories
Company Size (No. of Employees):
60,000+
Parent Company/Key Investors:
Traded on Frankfurt based Xetra as 'Adidas AG'
Payment Methods:
Debit card; Credit card; American Express; PayPal; Apple Pay
Delivery Options:
Standard delivery; UPS Express delivery; store collection; Parcelforce pick-up collection
Key Locations:
London; New York; Los Angeles; Shanghai; Tokyo; Paris
UK Standalone Stores:
25
CONTACT INFORMATION
Head Office Address:
Adi-Dassler-Strasse 1 Bavaria 91074
PR Company:

Adidas handles their own PR.

Phone: 020 7578 0560
Email: media.europe@nike.com

KEY EXECUTIVES:
Founder:
Adi Dassler
Chairman:
Thomas Rabe
Chief Executive:
Kasper Rorsted
Managing Director:
Arthur Hoeld
Merchandising Director:
Jason Smith
Marketing Director:
Clara Dooley
HR Director:
Tony Cooke
Chief Marketing Officer:
Roy Gardner (VP Marketing)
Buying Director:
Dawn Marie Cooper
Design Director:
Tom Pike
Digital Director:
Michelle O'Mahoney
Social Media:
Twitter:
View Twitter
Instagram:
View Instagram
Facebook:
View Facebook
Linked-in:
View Linked-in
Pinterest Page:
View Pinterest
Youtube:
View Youtube
Apple App Store:
View on App Store
Google Play Store:
View on Google Play
Key Brands Stocked:
Adidas; Yeezy; Y-3; Adidas Crazy; ZX Flux; Adidas Originals; P.O.D System; Adidas Deerupt; Adidas Atric
Student Discount:
Adidas offers 30% off for students, with 35% off app purchases.
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