Co-founded in 2015 by Sarah Staudinger and George Augusto, STAUD is an American premium fashion label known for its luxury aesthetic at an affordable price tag.
The collections are not trend driven, they instead aim at filling the gap in the market for premium clothing that can be worn every season.
All the pieces are vintage-inspired and the bags have quickly become a must purchase. The shapes are, infact, unique compared to the ready-to-wear market and many influencers have been spotted carrying them.
STAUD is sold in major luxury retailers including Net-a-Porter, Selfridges and Matchesfashion.com.