Launched in 2013 by Hannah Weiland, Shrimps is a British luxury fashion label famous for its faux fur coats. The brand now produces a full ready-to-wear collection, as well as bags and accessories, and is presented every year at London Fashion Week.
Due to the popularity of Shrimps’ faux fur coats, the brand brought attention to the fabric in the luxury world and gained the support of animal rights activists such as PETA.