House of Fraser, originally founded in Glasgow, Scotland, in 1849 by Hugh Fraser and James Arthur, began as a drapery shop. Over the years, it evolved into a prestigious department store chain, offering a wide range of luxury products from fashion to homeware.
Renamed "Frasers" in certain locations, the brand became synonymous with high-quality goods and exceptional customer service. While facing challenges, including ownership changes, House of Fraser retained its status as a historic British retailer. Its legacy as a purveyor of fine fashion and lifestyle items continues to influence the UK retail landscape.
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Ronnie Laffar
Group Head of Communications, Frasers Group
FGPR@frasers.group
Brunswick Group London
PR Advisory Firm
FrasersGroup@brunswickgroup.com