One of the UK's largest womenswear value retailers, Bonmarché was started from a market stall in Huddersfield in 1982. In 1985, the Chima family opened the first store in Doncaster. The company was sold in 2002 to Peacocks but was bought out of receivership following the administration of Peacocks in 2012.
Today, it is listed on the London Stock Exchange with over 300 outlets. Bonmarche says it offers great value; quality clothes that real women feel good in and keep coming back.
However the chain has suffered weak trading of late and had a poor Christmas 2018. Before Christmas it warned of a potential £4m loss but said trading had improved in January and February 2019. March saw a reversal of that pick up in trade and it issued a further profits warning saying losses could be as much as £5m-£6m.
The slump in its share price encouraged retail tycoon Philip Day (of Edinburgh Woollen Mill) to snap up more than half of its shares and launch a £5.7m takeover bid. As of April 2019 the company was advising shareholders to reject the bid saying it "materially undervalues" the company.