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Real-time data analytics solutions from Xpedition help optimise fashion brands performance

Tom Shearsmith
20 September 2022

Enhanced data solutions from Xpedition are currently being used to help fashion brands develop their own cloud-based data platforms, enabling them to create actionable insights and make better business decisions.

According to the company, cloud-powered data solutions are now key to unlocking a faster time to market, scalability and operational resilience in the fashion industry.

Bradshaw Taylor, parent company of clothing brands Schoffel, Sherpa, Tentree, and Artilect has moved all 9 of its brands to Microsoft Azure and now uses enhanced data analytics that draw on real-time data to improve reporting, identify problems and proactively identify trends, giving them a competitive edge against competition.

Bradshaw Taylor is an outdoor, country & lifestyle company that brings retail and brands to market across the UK and Europe. The company helps connect brands with retailers and with consumers though a team of over 100 passionate customer service, sales, marketing and distribution specialists.

Xpedition is also running an event to highlight how enhanced data analytics that draw on real-time data can help identify shopping habits and make decisions at speed. Taking place 29 September 2022, the event will feature speakers from Xpedition, Microsoft and Bradshaw Taylor.

The company also confirmed that it will spend time at the event looking at their data visualisation approach and the dashboards they use to analyse data.

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