In Pictures: Paige takes a dip into swimwear

Paige, the LA-based brand renowned for its premium denim offering, has officially expanded into the realm of swimwear ahead of the summer season.

The collection will include five bikinis and three one-piece swimsuits offered in a variety of prints and colours - think neutrals to leopard prints. At Paige, "fit is [their] foundation" and this extends from its jeans to its new swimwear.

Both the bikini tops and one-piece swimsuits are designed to pair with the brand's clothing collection for easy-peasy summer styling.

Each piece was constructed with adjustability features and thoughtful finishing touches ensuring maximum functionality and a seamless fit. For example, the Gianna swimsuit was designed with customisable, removable and adjustable straps as well as removable cups.

Paige Adams-Geller, Co-Founder and Creative Director of Paige, said: "I am very excited for the launch of our first swimwear collection! As a former fit model, I have always been very passionate about fit, fabrication, comfort, and quality.

"These were all key factors we considered when designing each piece in this collection. Whether you are planning to spend time at the beach or go to brunch, the silhouettes we have created pair perfectly with our denim pieces, lifestyle collection, and shoes."

The new women’s swimwear collection is now available for purchase in Paige stores and on Paige.com.

Paige's new collection will be available in stores. In September 2023, the business broadened its horizons, opening the doors to a new store in London's affluent neighbourhood of Chelsea. With a total area of 3,592 sq ft, this is the brand's largest retail location. The store spans two floors, with women’s collections on the upper level and men’s on the lower level.