Simone Pérèle launches its very first sports range
French luxury lingerie brand Simone Pérèle has announced the launch of its first sports range, Harmony. The collections consists of two sports bras and a set of control briefs, created in collaboration with coach and influencer, Lucile Woodward.
The Harmony range features high functioning technical fabrics and corset technology to ensure high level of comfort and perfect fit, while remaining stylish and wearable. The collection also uses breathable, quick dry fabric and soft padding in key areas, to ensures comfort when working out.
Simone Pérèle said it was compelled to design a range which addressed the needs of modern woman who’s lifestyle can be both busy and demanding. To do so, Simone Pérèle used feedback from customers on what made the ideal sport bra and using this feedback the brand combined Simone Pérèle expertise on style, comfort and fit, with Lucile Woodward’s sports knowledge and insights to create the Harmony range.
The collection's light, wireless sports bra is available in sizes 1 to 4. The collection offers an underwired sports bra in sizes up to a G cup.
To finish off the collection, Simone Pérèle created a pair of seamless briefs which are perfectly invisible under sports leggings. The fabric selected allows high levels of support, a comfortable fit and offers quick drying benefits.
The lingerie market is under-going a huge shift in focus with many brands moving away from an over-sexualised aesthetic and focusing on more wearable and everyday designs which enhance fit, support and comfort levels.