Red Run opens flagship store at Liverpool ONE
Women’s activewear brand Red Run has opened a 1,400 sq ft flagship store at Liverpool ONE shopping centre.
Located on Manesty’s Lane, the new store is showcasing a curated selection Red Run’s “active streetwear”, including its new ‘Parisian Night’ AW23 collection.
It is also stocking a range of sneakers in partnership with ASICS, which have been specifically selected by Red Run Co-Founder and Creative Director, Megan Kimmance, for the store.
Red Run will also be releasing a limited quantity of exclusive designs on a regular basis, the first being a printed long-sleeved ‘skater tee’ from the best-selling ‘INKY’ collection, available from 28 October, in-store only.
Kimmance said: “Red Run's Liverpool ONE flagship will allow our existing consumers, as well as new, to fully experience the quality and intricacy of Red Run and heighten our direct-to-consumer shopping experience via an immersive and inspiring space.
“Through blood, sweat and tears, with the support of my business partners, Abby Adderley and Joana Barbosa, I have managed to bring my vision to life - the Liverpool ONE store is something we are all very proud of and truly represents Red Run as a brand and where we are now.
“Our Liverpool ONE store is the start of a new chapter for Red Run, and we are delighted to welcome everyone to our new destination.”
Rob Deacon, Asset Management Director at Grosvenor, commented: “Supporting independents and local businesses has always been a huge part of our strategy at Liverpool ONE, and Red Run is yet another trail-blazing local brand built from the fabric of Liverpool.
“With a dedication to sustainability and community and a loyal following set to bring visitors back time and time again, Red Run is an excellent addition to our diverse and curated selection of retailers, and I am looking forward to witnessing the brand continue to go from strength to strength.”
With a loyal customer base in the North West, Red Run’s Liverpool ONE flagship will also host exclusive in-store VIP events and collaborative activations.
