PUMA announces Wizkid as Ambassador for PUMA x JD Sports
Global sports brand PUMA have signed African Superstar artist Wizkid (Ayodeji Ibrahim Balogun) as the new PUMA x JD Ambassador to support...
Sales of rental products soar even as hospitality closes its doors
New research has shown that more than half of the UK population (56%) have items of clothing in their wardrobe that they plan to...
Adidas reportedly considering the sale of Reebok
German sportswear giant Adidas is reported to be consider a sale of Reebok, the British-founded sports brand it acquired in 2006.German magazine Manager Magazin has said...
PODCAST: Aspiga Founder, Lucy Macnamara
Welcome to the latest episode of our Podcast series "In Conversation" where we bring you inspiring stories, retail insights and conversation from fashion's most influential business leaders. ...
In-depth: Browns celebrates 50th with designer exclusives, new campaign and website...
Browns celebrates its 50th anniversary this year and the retailer, these days owned by Farfetch, has worked with the team behind cult fashion magazine...
PrettyLittleThing taps into modest fashion market
Fast-fashion e-tailer, PrettyLittleThing has tapped into the modest fashion market after unveiling its first modest edit.The fashion retailer said it was releasing a Modest...
Fashion brands up the ante in rainwear ahead of a wet...
If leisurewear was the big winner during COVID-19 UK Lockdown 1, then rainwear could take over as the key fashion growth category as we...
Urban Outfitters own brand iets frans to open first shop on...
Urban Outfitters unisex own brand iets frans – which launched in 2017 – is opening its first standalone shop at 44 Carnaby Street tomorrow,...
Allbirds launches first clothing collection
Sustainable footwear brand Allbirds has launched its first apparel range, expanding its offering beyond footwear and accessories.To create its apparel line, the brand has...
Reebok launches its first plant-based running shoes, the Forever Floatride Grow
Reebok has launched its first plant-based running sneaker, the Forever Floatride Grow.The sustainable running shoe is made from USDA certified plant matter. The midsole...
Government demand answers from fashion and tech businesses in forced labour...
The Business, Energy and Industrial Strategy (BEIS) Committee has written to a range of businesses in sectors including fashion, retail and technology,...
Belstaff launches “Britannia” capsule collection with INEOS Team UK
British heritage brand Belstaff has now launched its much anticipated "Britannia" capsule collection with INEOS Team UK – the British sailing team led by...
The Communications Store chiefs launch new agency, ScienceMagic.Inc
Julietta Dexter and Daniel Marks, the CEO and Chief Creative Officer at The Communications Store, have teamed up with former CEO of The Guardian...
Burberry partners with Koffeecup to merge gaming technology and fashion design
Burberry has partnered with digital production agency Koffeecup to develop a new software which is “revolutionising fashion design and engineering” by merging gaming technology and...