In Pictures: Mango launches circular design denim capsule
Mango is taking a further step in its sustainability efforts with the launch of its first denim capsule that incorporates circular design criteria.
The new collection includes various Mango Woman garments in denim, some with dirty washes, such as trousers, skirts, jumpsuits, gilets and cropped jackets, in indigo and black, in on-trend silhouettes influenced by the 2000s. Low rise, cargo details, rips and wide fits predominate the capsule.
To achieve greater circularity, the new garments in the collection have been designed with a single type of fibre (100% cotton), at least 20% of which is recycled, while accessories such as rivets and jacron labels have been eliminated.
The garments were designed using 3D digital design technology in order to reduce the number of samples produced. Inside the garments there is a diagram explaining circular design to its customers, thus reducing the production of paper labels.
Mango also minimised the environmental impact caused by the production of the collection and took into considering the use of chemicals and water.
The capsule is one of the first steps in Mango’s new sustainability strategy, “Sustainable Vision 2030,” unveiled in December 2022. The initiative incorporates new performance indicators in line with stricter market standards. It spans three key pillars: Committed to Product, Committed to Planet and Committed to People.
As part of this, Mango will focus its efforts on moving towards a more sustainable collection, prioritising materials with a lower environmental impact and incorporating circular design criteria. By 2030 it aims to have most of its products and textiles from recycled or sustainable sources.
Mango will maintain its goal to be climate neutral by 2050. It will also set goals to reduce water and plastic consumption, as well as protect biodiversity and update its animal welfare policy.
Pioneering traceability and transparency, Mango recently became the first major fashion retailer in Spain to publish a list of its tier 3 factories.