In Pictures: Jimmy Choo unveils SS24 men’s campaign starring actor Guy Remmers

Jimmy Choo has unveiled a new SS24 men’s campaign starring actor Guy Remmers, star of Apple TV’s cult period drama ‘The Buccaneers’.

London serves as the backdrop for the campaign images and short film, with new season light blue suede ‘Finnion Monkstrap’ shoes and the sand suede ‘Etta Mule’ taking centre stage, as well as a digitalised logo print on the ‘Marlow Moccasin’ – with complementing accessories.

The return of Jimmy Choo’s ‘Sammy Boot’, described as a "future icon", with an exaggerated heel and round toe, is also of note.

Shot by German photographer Anton Gottlob, who has previously photographed the likes of Iggy Pop and Gucci Mane, on set for Gucci, and styled by Ben Schofield – who cut his teeth assisting the likes of "superstylist" Katy England, the images "exude a carefree confidence". All good fun, and nice shoes.