In Pictures: BOSS opens upsized flagship at Liverpool ONE
BOSS has opened a new upsized store at Liverpool ONE as part of a "strategic move to elevate the experience at one of its best-performing locations".
The relocation signals a 130% upsize in the brand's total trading area, with the 13,500 sq ft flagship store providing "even greater capabilities to showcase the brand’s premium apparel".
Designed by the brand’s in-house team, the new store on Paradise Street showcases the brand's menswear and womenswear collections, as well as seasonal collections.
It also offers customers a bespoke made-to-measure service, personal styling appointments and click and collect facilities.
Rob Deacon, Senior Asset Manager at Grosvenor, said: “BOSS’s considerable upsize is another great endorsement of Liverpool ONE’s position as one of Europe’s leading retail and entertainment destinations.
"We are proud to welcome the brand’s new elevated store and to continue to home one of BOSS’s best-performing locations in its portfolio, further enhancing Liverpool ONE’s line-up of leading international brands alongside local independents.”
BOSS joins a selection of premium labels at Liverpool ONE, including Charlotte Tilbury, The North Face and Goldsmiths.
The news follows the recent opening of Hollister and Gilly Hicks at Liverpool ONE, showcasing an updated design concept for their first dedicated storefront at the outlet.
Read TheIndustry.fashion's In Depth: Liverpool ONE celebrates fifteen years.
Image credit: Formation 3D
