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Dune London opens new store at Caledonia Park

Tom Bottomley
30 September 2021

Footwear and accessories retailer Dune London has just opened a 1,025 sq ft store at the Caledonia Park “designer village” in Scotland.

The store is showcasing the AW21 women’s and men’s collections across casualwear and formalwear, including heels, knee-high boots, trainers and Chelsea boots, as well as bags and accessories.

The signing coincides with Caledonia Park’s strong recovery from the successive lockdowns due to the COVID-19 pandemic, with sales up 8% between April and September 2021, compared to the same period in 2019.

Daniel Rubin, CEO and Founder of Dune London, said: “We are delighted to have opened at Caledonia Park, which marks a new chapter in our ongoing expansion. It is a high-quality destination with significant regional appeal that is benefitting from the investment being made to enhance the experience for visitors. Caledonia Park is the perfect home for Dune London, and we are already welcoming new customers from north and south of the border.”

Mahmoud Attia, Asset Manager at Caledonia Park owner Railpen, added: “Dune London opening at Caledonia Park gives our customers even more designer fashion choice, complementing our unique line-up of leading brands. The strength of our offer is reflected in the centre’s performance, with sales significantly ahead of both 2019 and industry benchmarks. With such a high-quality line-up of brands, we are confident this growth will continue.”

Dune London is the latest in a series of brands to join Caledonia Park, with other recent additions including the first pop-up outlet store for luxury label, Johnstons of Elgin, which joins Polo Ralph Lauren, Hugo Boss, Adidas, Reebok, Levi’s and Nike in creating a unique line-up in the region.

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