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Crocs donates shoes to 200,000 healthcare workers

Tom Shearsmith
09 April 2020

Footwear brand Crocs is donating thousands of pairs of shoes to hospitals to support frontline workers during the COVID-19 crisis.

In total, the footwear brand will donate over 200,000 pairs of shoes to hospitals across multiple territories, including the UK, US, France, Germany and the Netherlands.

An initial donation was sent to key workers in the NHS last week, with additional pairs allocated for distribution across NHS hospitals nationwide.

Crocs President and CEO Andrew Rees said in a statement: "Like everyone, we've been closely monitoring the news and working hard to map out a way to most effectively help where we can.

"Over the past few weeks, we have spoken to healthcare workers, their facilities and even their family and friends, and they have specifically asked for our shoes in an effort to provide ease on their feet, as well as ease of mind as they need the ability to easily clean up before they go home to their families."

Crocs is providing its iconic shoes which are easy to clean, lightweight and provide all-day comfort.

"The healthcare industry has always embraced Crocs, but our mantra of 'be comfortable in your own shoes' applies now more than ever, and we want to do more to help these heroes," added Rees.

Additionally, Crocs is inviting its online customers to join in further supporting healthcare workers in one of two ways: by giving £10 with a purchase of Classic Clogs, or by simply contributing £10 to give the gift of Crocs footwear to a healthcare worker.

For every contribution made, Crocs will send a pair of shoes directly to those frontline workers who need them most.

To keep up to date with all the COVID-19 related content, TheIndustry.fashion has created a dedicated hub of news.

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