Puma named top European employer for 2021

Puma Carnaby Street
Puma Carnaby Street

Sports and activewear company Puma has been named Top Employer Europe for the second time in a row, highlighting the brands efforts to provide an attractive workplace for its employees.

PUMA’s subsidiaries in Britain, France, Germany, Italy and Spain were also named Top Employers once again in 2021. PUMA South Africa received the Top Employer award for the first time this year.

Dietmar Knoess, Global Director of People and Organisation at PUMA, commented: “Because of the pandemic, 2020 has been a challenging year for us all, so it is great to see that our strategy to put our employees first has been once again recognised in this way. We will continue to look for ways to improve, so we can retain this prestigious title.

The Top Employers Institute program certifies organisations based on the participation and results of their HR Best Practices Survey. The survey covers 6 HR domains consisting of 20 topics such as People Strategy, Work Environment, Talent Acquisition, Learning, Well-being and Diversity & Inclusion and more.

Puma was praised for its flexible working hours, mobile working and support for employees outside work through financial and pension planning, childcare support, and its development and learning programmes.