Perfect Corp. brings new Top Gun: Maverick movie to life through AR try-on experience
AI and AR beauty and fashion tech solutions provider and developer Perfect Corp. has launched a Top Gun: Maverick interactive AR movie experience in the try-on app YouCam.
The Top Gun: Maverick virtual movie campaign features exclusive Top Gun-themed looks and animated effects that bring the iconic elements from the film to life, such as stepping on to the flight deck at dawn, and a chance to get into pilot mode with Tom Cruise’s classic Maverick aviators, powered by Perfect Corp.’s AI virtual eyewear try-on technology.
Perfect Corp. Founder and CEO, Alice Chang, commented: “We are thrilled to continue our partnership with Paramount, for another interactive movie experience, this time surrounding the highly anticipated release of Top Gun: Maverick.”
“We are excited to introduce a heightened level of viewer engagement by connecting Top Gun fans with an immersive AR movie experience with a tap on their smart phones. By combining striking animations inspired by the vivid backdrops of the film, with AR virtual try-on effects, we are creating more impactful movie moments for viewers.”