Oliver Bonas opens first store in Wales

Independent lifestyle and fashion store Oliver Bonas is set to open its first store in Wales at the St David's shopping destination in Cardiff.

The 2,290 sq ft store will be located on The Hayes and will be designed by an in-house team from Oliver Bonas. It will stock a range of fashion, jewellery, homeware and gifts from the retailer's own design team and select brands.

"We love Cardiff and are thrilled to bring our curated fashion and homeware collections to the region in our first Welsh store," a spokesperson for the brand said. "New designs will land each week and we hope to see a positive reaction from customers. We look forward to being part of the community for years to come."

Oliver Bonas was founded in 1993 and has 60 stores across the UK as well as a website which ships to more than 100 international destinations.

Colin Flinn, regional managing director – west at shopping centre owner intu (The St David's Partnership is a joint venture between property business Landsec and intu), said its arrival at the centre was an "exciting one".

"Oliver Bonas’ choice to launch their unique and trend led pieces to the Welsh market at St David's, will enhance choice and variety for shoppers. In addition, this will further cement the status of St David’s as a fully comprehensive retail and leisure destination highly sought after by aspirational brands seeking to grow their market in an affluent catchment," Flinn said.

In June lingerie retailer Bravissimo opened a flagship store at the centre, which is anchored by Debenhams, Marks & Spencer, and the largest John Lewis outside of London. It is home to 200 brands and retailers including H&M, Primark, New Look, River Island, Hugo Boss, Radley, Vivienne Westwood and Jo Malone.