Koi footwear collaborates with Teletubbies
Koi, the vegan and gender-neutral footwear brand, has launched its first major collaboration with 90’s tv show, Teletubbies.
The brand new collection reflects the colourful personalities of the show’s globally recognised characters Tinky-Winky, Laa-Laa, Dipsy and Po.
Available in a variety of styles including its "best selling" Mary-Janes range, each pair is designed in the tubby colours of purple, green, yellow and red.
Arguably the most daring product of the collection, the Limited Edition ‘Noo Noo’ boot pays homage to the classic show’s friendly vacuum cleaner. Available in sky blue, the boot features a chunky platform sole and Noo Noo’s googly eyes.
Koi CEO, Uzair Ahmad, said of the partnership: “We know our customer grew up watching the Teletubbies so we wanted to appeal to their inner child and that nostalgia factor but with a modern spin to make it more palatable and exciting for adults who watched the show. We created a collection that truly reflects the essence of each character which was not only talkable but also stayed true to our ethos.
“As always, the range had to have a shock factor and it also represents the intrinsically weird and wacky energy of Koi- something that we know resonates with our audience. The Limited Edition ‘Noo Noo’ is definitely my favourite piece of the collection as it’s never been done before and is aimed to be a collector’s piece. The collection makes the perfect gifts for the festive season so we’re excited to see the reaction”.
To celebrate the Teletubbie collaboration, Koi will be hosting an in-store meet & greet of all four Teletubbies in their flagship store Manchester's Trafford Centre on Saturday the 17th of December.
