In The Style starts trading on AIM

Womenswear etailer In The Style has kicked off trading on the London Stock Exchange AIM market, following an “oversubscribed” placing last week which saw it valued at £105m.

Admission of In The Style's entire issued and to be issued share capital to trading on the AIM market became effective at 8.00 am this morning (15 March) under the ticker "ITS" and with the ISIN GB00BMXMR838.

In The Style chief executive Adam Frisby described the company’s successful admission as a “milestone” achievement for the etailer - which is backed by a unique influencer collaboration model.

"Today is a really exciting day for In The Style. It has been an incredible journey over the last seven years for the business and I’m beyond proud of the differentiated and inclusive brand In The Style has become,” he said.

"We are very pleased to welcome our new shareholders to the business and I am really excited for the next chapter of the In The Style journey.”

Last week In The Style raised £49m in a placing which valued the company at £105m.

The fundraising included the placing of 5.5m new ordinary shares, of 0.25 pence each and 24.5m existing ordinary shares at a price of 200 pence each, to institutional and other investors, raising gross proceeds of £11m for the company.