Dune London launches footwear edit with new brand ambassador Jermaine Jenas

Dune London has launched a footwear edit curated by TV host and former professional footballer, Jermaine Jenas, its new brand ambassador for AW23.

Working closely with the brand's buying and design teams, Jenas "embraced his own signature style" to select a capsule edit including a cleated penny loafer called ‘Banking’, a chunky Chelsea boot called ‘Created’ and a retro sports inspired sneaker with monochrome detailing called ‘Ted’ – described as the "highlight" of the edit.

Each product has been chosen for its style, detail, versatility, and "how each works easily with any outfit".

The edit focuses on Dune London’s signature handcrafted burnished leathers with understated detailing, mixing traditional and contemporary looks.

Nigel Darwin, Dune London’s CEO, said: "We love Jermaine’s passion for shoes. His ‘Jermaine Jenas Dune London Edit’ includes trainers, boots, loafers and formals from our AW men’s collection - they all look fabulous on him and really add to his stylish look."

Jenas added: "Working on my edit with the Dune London team has been a great experience. Those who know me know that I am extremely particular about my footwear, so being given the freedom to select and wear my favourite pieces from the collection has been an exciting process."