Donna's Priority

The Industry London

07 November 2011

7th November 2011

DONNA IDA says there should be no underestimating the importance of jeans.

"Jeans need to be looked at as the basis of your wardrobe," she said during a The Industry talk last week. "They're a foundation garment, like a bra or a good pair of knickers. They shouldn't battle for attention though, they need to give you good posture and be able to hold everything in - they should make you feel good."

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