7th November 2011
DONNA IDA says there should be no underestimating the importance of jeans.
"Jeans need to be looked at as the basis of your wardrobe," she said during a The Industry talk last week. "They're a foundation garment, like a bra or a good pair of knickers. They shouldn't battle for attention though, they need to give you good posture and be able to hold everything in - they should make you feel good."
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