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Battersea Power Station sees 30% increase in December visitors

Tom Bottomley
12 January 2024

Battersea Power Station, which has just experienced its second Christmas since the opening of the redeveloped site, saw a 30% year-on-year increase in December visitors.

This also translated to a 52% rise in overall sales in December 2023 versus December 2022, with fashion sales leaping 33% for the same period, following store openings in 2023 including Jigsaw, A.P.C, ME+EM, Scamp & Dude and Massimo Duti – all helping to drive footfall and sales.

Simon Murphy, CEO at Battersea Power Station Development Company (BPSDC), said: "The strong footfall over the Christmas period is further testament to the unique and constantly evolving offering at Battersea Power Station, and provides a fitting conclusion to a successful 2023.

"The unique mix of shops, bars, restaurants, leisure venues and engaging cultural activities have attracted groups of all ages, whilst the homes and offices within and around the Power Station bring a continuous buzz to the estate.

"It has been amazing to witness Battersea Power Station transform into a thriving riverside destination which welcomes thousands of visitors a day, and to have seen our shareholder’s vision for this once derelict area become a reality."

In total, over 11.2 million people visited Battersea Power Station in 2023, driven by the opening of over 40 new shops, bars, restaurants and leisure experiences since October 2022, when the Grade II listed building opened its doors for the first time in history.

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