{"id":244970,"date":"2023-12-15T08:12:38","date_gmt":"2023-12-15T08:12:38","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=244970"},"modified":"2023-12-15T15:36:10","modified_gmt":"2023-12-15T15:36:10","slug":"consumer-confidence-increases-amid-christmas-cheer","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/consumer-confidence-increases-amid-christmas-cheer\/","title":{"rendered":"Consumer confidence increases amid Christmas cheer"},"content":{"rendered":"<p><strong>Consumer confidence has increased amid Christmas cheer in a small but much-needed boost for retailers, figures show.<\/strong><\/p>\n<p><!--more--><\/p>\n<p>GfK\u2019s long-running Consumer Confidence Index increased two points in December but remains firmly in negative territory at minus 22.<\/p>\n<p>Expectations for the general economic situation over the next 12 months increased by one point to minus 25 but has risen to 28 points higher than a year ago.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-244972\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2023\/12\/549befb4-34e4-40a3-b9aa-ba488d16de0c.jpg\" alt=\"Consumer confidence\" width=\"1024\" height=\"531\" srcset=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2023\/12\/549befb4-34e4-40a3-b9aa-ba488d16de0c.jpg 1024w, https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2023\/12\/549befb4-34e4-40a3-b9aa-ba488d16de0c-300x156.jpg 300w, https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2023\/12\/549befb4-34e4-40a3-b9aa-ba488d16de0c-768x398.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Notably, confidence in personal finances \u2013 reflecting household financial optimism and control over budgets \u2013 has recovered from the depressed minus 29 of a year ago to minus 2.<\/p>\n<p>The major purchase index, a mark of confidence in buying big ticket items, also rose, by one point to minus 23.<\/p>\n<p>&nbsp;<\/p>\n<p>Joe Staton, client strategy director at GfK, said: \u201cAgainst the backdrop of flat-lining economic growth, interest rates at a 15-year high, and price rises potentially eroding disposable income for years to come, the Consumer Confidence Index shows a modest improvement this month with gains across all key measures.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-244973\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2023\/12\/90d7dc7f-0b3e-434c-9b04-ccccd3966c50.jpg\" alt=\"Consumer confidence\" width=\"1024\" height=\"799\" srcset=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2023\/12\/90d7dc7f-0b3e-434c-9b04-ccccd3966c50.jpg 1024w, https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2023\/12\/90d7dc7f-0b3e-434c-9b04-ccccd3966c50-300x234.jpg 300w, https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2023\/12\/90d7dc7f-0b3e-434c-9b04-ccccd3966c50-768x599.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>\u201cAlthough the headline figure of minus 22 means the nation\u2019s confidence is still firmly in negative territory, optimism for our personal finances for the next 12 months shows a notable recovery from the depressed minus 29 reported this time last year.<\/p>\n<p>\u201cDespite the severe cost-of-living crisis still impacting most households, this slow but persistent movement towards positive territory for the personal finance measure looking ahead is an encouraging sign for the year to come.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Consumer confidence has increased amid Christmas cheer in a small but much-needed boost for retailers, figures show.<\/p>\n","protected":false},"author":68,"featured_media":244971,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10585,20824,6,10494,20826],"tags":[16569,9879,14437],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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