{"id":232204,"date":"2023-04-26T08:00:34","date_gmt":"2023-04-26T07:00:34","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=232204"},"modified":"2023-04-26T17:28:31","modified_gmt":"2023-04-26T16:28:31","slug":"in-pictures-gemma-owens-latest-collection-with-prettylittlething","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/in-pictures-gemma-owens-latest-collection-with-prettylittlething\/","title":{"rendered":"In Pictures: Gemma Owen\u2019s latest collection with PrettyLittleThing"},"content":{"rendered":"

PrettyLittleThing<\/a><\/span> has today launched its latest collection with Love Island 2022 runner-up and influencer Gemma Owen, who became a PLT brand ambassador in August 2022 and has two million followers on Instagram.<\/strong><\/p>\n

Owen has worked closely alongside PLT\u2019s Head of Design Chris Parnell on the new 24-piece collection, brought to life with a shoot on location in Dubai \u2013 with the strapline \u2018Desert to Dusk\u2019.<\/p>\n

The collection combines Owen\u2019s signature personal style with elevated holiday looks \u201cto create the ultimate summer wardrobe\u201d, featuring earthy textures paired with soft satins and statement embellishments.<\/p>\n

True to Owen\u2019s style, the colour palette includes pops of bright colours contrasted against rustic and neutral tones, and the collection includes \u201cbeautiful draping, daring mesh, statement tailoring and unmissable co-ord sets\u201d.<\/p>\n

Owen said: \u201cI always love having the freedom to work with the PLT team on designing these collections. They are true to pieces I would have in my wardrobe, and I love the fact they will work perfectly for your upcoming summer holidays.<\/p>\n

\u201cWe\u2019ve been working on this for months, and I\u2019ve really been able to have so much input in these designs - alongside Chris who always brings some much creativity to the design process.\u201d<\/p>\n\n\t\t