{"id":223295,"date":"2023-01-06T07:00:17","date_gmt":"2023-01-06T07:00:17","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=223295"},"modified":"2023-01-06T18:19:05","modified_gmt":"2023-01-06T18:19:05","slug":"the-o2-celebrates-successful-year-of-trade-with-sales-up-18","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/the-o2-celebrates-successful-year-of-trade-with-sales-up-18\/","title":{"rendered":"The O2 celebrates successful year of trade with sales up 18%"},"content":{"rendered":"<p><strong><a href=\"https:\/\/www.theo2.co.uk\/\">The O2<\/a> is celebrating a successful year of trade across the destination, with sales across outlet shopping, food and beverage, and leisure activities up 18% compared to 2019, with footfall also up by 7%.<\/strong><!--more--><\/p>\n<p>2022 performance highlights include a strong summer period and record-breaking December, with like-for-like sales up 17% vs 2019, and Boxing Day recording its biggest day for sales since opening.<\/p>\n<p>The O2\u2019s Entertainment District and shopping destination, <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/the_directory\/icon-outlet-at-the-o2\/\">Icon Outlet<\/a><\/span>, which are owned and operated by Waterfront Limited Partnership, a joint venture between AEG and <a href=\"https:\/\/crosstree.com\/\">Crosstree Real Estate Partners<\/a>, are looking ahead to a successful 2023, following a year of strong performance results and several, notable new brand signings and openings in 2022.<\/p>\n<p>Icon Outlet reported a 16% increase in like-for-like sales in 2022 compared to 2019, a 12% rise on weekly average sales and an average spend increase per customer of 16%.<\/p>\n<p>In December alone, the outlet achieved sales growth of 13% compared to 2019 during the \u2018Super Saturday\u2019 weekend (17 and 18 December), and on Boxing Day (26 December) recorded a like-for-like uplift of 11% versus 2019.<\/p>\n<p><span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/londons-the-o2-suffers-severe-damage-with-from-storm-eunice\/\">Storm Eunice caused extensive damage to The O2's roof in February 2022, which resulted in the destination\u2019s temporary closure.<\/a><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-181828 size-full\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/10\/o2icon.jpg\" alt=\"ICON Outlet at The O2\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/10\/o2icon.jpg 1920w, https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/10\/o2icon-300x169.jpg 300w, https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/10\/o2icon-1024x576.jpg 1024w, https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/10\/o2icon-768x432.jpg 768w, https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/10\/o2icon-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p>The O2\u2019s Entertainment District also reported an impressive year, with footfall and sales continuing to deliver month-on-month growth. Like-for-like footfall also grew by 7% versus 2019, which was bolstered by over 200 events taking place in the arena, including internationally-acclaimed acts Billie Eilish, Queen + Adam Lambert and Blackpink.<\/p>\n<p>Janine Constantin-Russell, Managing Director of Icon Outlet and the Entertainment District at The O2, commented: \u201cWe are extremely proud of the success enjoyed across The O2 in 2022. Together, as a formidable team, with colossal coordination, collaboration and a can-do attitude, we not only overcame the obstacles thrown at us last year, but we emerged stronger and more agile, and this is reflected in our impressive 2022 results. From a record-breaking summer and some of our best ever trading moments across the destination, to welcoming a host of new brands that are household names, we have celebrated solid growth across outlet shopping, leisure and F&amp;B at The O2 and look forward to the year ahead to continue building on this success.\u201d<\/p>\n<p>Icon Outlet welcomed several high-profile new brands to its retail line-up including <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/the_directory\/superdry\/\">Superdry<\/a><\/span> and Claire\u2019s, as well as a number of short-term activations for brands including <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/the_directory\/reiss\/\">Reiss<\/a><\/span>. Combined, the new signings and openings in 2022 across the destination at The O2 totalled over 54,000 sq ft.<\/p>\n<p>Louisa Dalgleish, Leasing Director of Icon Outlet at The O2, added: \u201cThe new additions to our enticing tenant mix reinforces The O2\u2019s position as London\u2019s leading day-come-night, all-encompassing destination where new and returning customers can shop, eat and play all under one iconic roof.\u201d<\/p>\n<p>For 2023, The O2 has a busy year ahead with a strong arena diary including the monthly residency of Peter Kay and 10 nights of Elton John, as well as the celebration of Icon Outlet\u2019s 5th birthday.<\/p>\n<p><span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/the-interview-janine-constantin-russell-managing-director-icon-outlet-at-the-o2\/\">TheIndustry.fashion recently spoke to Janine Constantin-Russell, Managing Director of Icon Outlet at The O2.<\/a> <\/span>She spoke about the developing retail landscape, and why outlet shopping continues to grow.<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":220729,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10585,6,10494],"tags":[11222,16695,15723,10160,22109,35,16089,13285],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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