{"id":222160,"date":"2022-12-15T09:00:04","date_gmt":"2022-12-15T09:00:04","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=222160"},"modified":"2022-12-15T18:48:19","modified_gmt":"2022-12-15T18:48:19","slug":"hugo-boss-names-former-jd-sports-director-as-svp-global-marketing","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/hugo-boss-names-former-jd-sports-director-as-svp-global-marketing\/","title":{"rendered":"Hugo Boss names former JD Sports director as SVP Global Marketing"},"content":{"rendered":"<p><strong><span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/the_directory\/hugo-boss\/\" target=\"_blank\" rel=\"noopener\">Hugo Boss<\/a><\/span> has appointed Nadia Kokni as its new Senior Vice President Global Marketing, effective 1 January 2023.<\/strong><\/p>\n<p><!--more--><\/p>\n<p>Kokni will join Hugo Boss from <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/the_directory\/jd-sports-fashion\/\" target=\"_blank\" rel=\"noopener\">JD Sports Fashion<\/a><\/span>, where she currently serves as Global Group Marketing Director.\u00a0Prior to this, she has held a variety of senior positions at <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/the_directory\/tommy-hilfiger\/\" target=\"_blank\" rel=\"noopener\">Tommy Hilfiger<\/a><\/span>, <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/the_directory\/hm\/\" target=\"_blank\" rel=\"noopener\">H&amp;M<\/a><\/span> and <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/the_directory\/adidas\/\" target=\"_blank\" rel=\"noopener\">Adidas<\/a><\/span>.<\/p>\n<p>The appointment sees Kokni succeed Miah Sullivan, who is leaving to pursue other business opportunities outside the company and to establish her own \u201cbrand heat agency\u201d.<\/p>\n<p>Based on an exclusive cooperation between Hugo Boss and the new agency, Sullivan will continue to work closely with the luxury fashion group.<\/p>\n<p>Daniel Grieder, CEO of <a href=\"https:\/\/group.hugoboss.com\/en\" target=\"_blank\" rel=\"noopener\">Hugo Boss<\/a>, said: \u201cMiah has been one of the key players in repositioning the BOSS and HUGO brands in the global fashion market, and also a major contributor to the new \u2018social first\u2019 approach within our campaigns. We would like to thank Miah for her great contribution, and look forward to continuing to work closely with her in the future.\"<\/p>\n<p>\u201cAt the same time, we are very happy that Nadia is joining Hugo Boss. With her extensive experience at several global fashion companies, she will support us in further increasing our brand relevance and becoming one of the top 100 brands worldwide.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":100,"featured_media":196485,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,20822],"tags":[9866,12899,28,24520,35],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Hugo Boss names former JD Sports director as SVP Global Marketing - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"Hugo Boss has appointed Nadia Kokni as its new Senior Vice President Global Marketing, effective 1 January 2023.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theindustry.fashion\/hugo-boss-names-former-jd-sports-director-as-svp-global-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hugo Boss names former JD Sports director as SVP Global Marketing - TheIndustry.fashion\" \/>\n<meta property=\"og:description\" content=\"Hugo Boss has appointed Nadia Kokni as its new Senior Vice President Global Marketing, effective 1 January 2023.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/hugo-boss-names-former-jd-sports-director-as-svp-global-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-15T09:00:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-15T18:48:19+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2022\/02\/Hugo-Boss.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sophie Smith\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sophie Smith\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/hugo-boss-names-former-jd-sports-director-as-svp-global-marketing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/hugo-boss-names-former-jd-sports-director-as-svp-global-marketing\/\"},\"author\":{\"name\":\"Sophie Smith\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/51e852c318a89ff85ed5343f5417e668\"},\"headline\":\"Hugo Boss names former JD Sports director as SVP Global Marketing\",\"datePublished\":\"2022-12-15T09:00:04+00:00\",\"dateModified\":\"2022-12-15T18:48:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theindustry.fashion\/hugo-boss-names-former-jd-sports-director-as-svp-global-marketing\/\"},\"wordCount\":218,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"keywords\":[\"Fashion\",\"Hugo Boss\",\"Marketing\",\"Nadia Kokni\",\"Retail\"],\"articleSection\":{\"1\":\"News &amp; Insight\",\"2\":\"People\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.theindustry.fashion\/hugo-boss-names-former-jd-sports-director-as-svp-global-marketing\/#respond\"]}],\"copyrightYear\":\"2022\",\"copyrightHolder\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.theindustry.fashion\/hugo-boss-names-former-jd-sports-director-as-svp-global-marketing\/\",\"url\":\"https:\/\/www.theindustry.fashion\/hugo-boss-names-former-jd-sports-director-as-svp-global-marketing\/\",\"name\":\"Hugo Boss names former JD Sports director as SVP Global Marketing - 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