{"id":219188,"date":"2022-11-07T15:16:45","date_gmt":"2022-11-07T15:16:45","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=219188"},"modified":"2022-11-07T20:05:35","modified_gmt":"2022-11-07T20:05:35","slug":"pembroke-vct-backs-rozo-with-1-5m-investment","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/pembroke-vct-backs-rozo-with-1-5m-investment\/","title":{"rendered":"Pembroke VCT backs Ro&#038;Zo with \u00a31.5m investment"},"content":{"rendered":"<p><strong>Pembroke VCT, the venture capital trust the has backed fashion brands such as ME+EM and Bella Freud, has invested \u00a31.5 million in growing womenswear label Ro&amp;Zo.<\/strong><\/p>\n<p><!--more--><\/p>\n<p>Ro&amp;Zo was established by Rosie Bowden and Zoe de Abreu (pictured above), who had previously worked for fashion supplier Cover Up, just at the pandemic hit in 2020.<\/p>\n<p>Andrew Wolfson, the CEO of Pembroke VCT, told <span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.thetimes.co.uk\/article\/retail-scion-andrew-wolfson-bets-big-on-small-firms-winning-09vptnpqk\" target=\"_blank\" rel=\"noopener\">The Times<\/a><\/span> that the brand <strong>achieved \"phenomenal sales growth in their first year\" achieving \"north of \u00a34m in sales\".<\/strong><\/p>\n<p>The founders had put their knowledge of manufacturing and wholesale to good use when creating the brand, which sells \"original and timeless silouhettes to suit women of all shapes and sizes\". Dresses retail for around \u00a389 to \u00a3129 while tops start at about \u00a349 moving up to \u00a369.<\/p>\n<p>Ro&amp;Zo is sold via its own website but also<strong> through concessions in John Lewis, as well as via Next and Zalando,<\/strong> and is looking into the opening of its first physical retail store.<\/p>\n<p>Pembroke VCT recently made a successful exit from ME+EM, the premium womenswear brand, established by Clare Hornby in 2015. It exited in March of this year achieving 16x its original investment.<\/p>\n<p>Not all of its exits have been so successful, however, as the venture capitalist was obliged to write-off its \u00a34.1m investment in Alexa Chung's label earlier this year<span style=\"color: #ff0000;\"> a<\/span><a href=\"https:\/\/www.theindustry.fashion\/alexa-chung-closes-her-label\/\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #ff0000;\">fter the brand was forced to close<\/span><\/a>. Wolfson, who is the brother of Next CEO Lord Simon Wolfson, admitted the brand was mis-match with Chung's follower base, who were not in a position to pay the elevated prices the brand was asking.<\/p>\n<p>Pembroke also backs Bella Freud, holding a 44% stake, which, according to its own valuation, has doubled in value. It invested around \u00a33.2m in the brand in 2013.<\/p>\n<p>Other businesses it backs in fashion including footwear brand Kat Maconie, tights and underwear label Heist, activewear brand TALA and men's underwear brand JustWears.<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":219202,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10488,9763,10585,6,10494],"tags":[24431,11617,24430,11660],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pembroke VCT backs Ro&amp;Zo with \u00a31.5m investment - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"Pembroke VCT, the venture capital trust, has invested \u00a31.5 million in growing womenswear label Ro&amp;Zo, which was founded during the pandemic.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theindustry.fashion\/pembroke-vct-backs-rozo-with-1-5m-investment\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pembroke VCT backs Ro&amp;Zo with \u00a31.5m investment - TheIndustry.fashion\" \/>\n<meta property=\"og:description\" content=\"Pembroke VCT, the venture capital trust, has invested \u00a31.5 million in growing womenswear label Ro&amp;Zo, which was founded during the pandemic.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/pembroke-vct-backs-rozo-with-1-5m-investment\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-11-07T15:16:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-11-07T20:05:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2022\/11\/evora-rosie-_-zoe_1000x1000.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"718\" \/>\n\t<meta property=\"og:image:height\" content=\"438\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lauretta Roberts\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lauretta Roberts\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/pembroke-vct-backs-rozo-with-1-5m-investment\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/pembroke-vct-backs-rozo-with-1-5m-investment\/\"},\"author\":{\"name\":\"Lauretta Roberts\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/85b04a16eba8c6cd7a9534c5a4262b89\"},\"headline\":\"Pembroke VCT backs Ro&#038;Zo with \u00a31.5m investment\",\"datePublished\":\"2022-11-07T15:16:45+00:00\",\"dateModified\":\"2022-11-07T20:05:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theindustry.fashion\/pembroke-vct-backs-rozo-with-1-5m-investment\/\"},\"wordCount\":323,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"keywords\":[\"Andrew Wolfson\",\"Pembroke VCT\",\"Ro&amp;Zo\",\"Venture Capital\"],\"articleSection\":{\"0\":\"Brands &amp; 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