{"id":218955,"date":"2022-11-02T17:03:39","date_gmt":"2022-11-02T17:03:39","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=218955"},"modified":"2022-11-02T18:08:14","modified_gmt":"2022-11-02T18:08:14","slug":"primark-reveals-christmas-campaign","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/primark-reveals-christmas-campaign\/","title":{"rendered":"Primark reveals Christmas campaign"},"content":{"rendered":"

Primark has revealed its Christmas campaign under \u2018The Season\u2019s Worst Kept Secret\u2019 banner, celebrating the great value on offer at its stores across fashion, beauty, gifting and homeware.<\/strong><\/p>\n

<\/p>\n

The campaign, which launches in-store and across Primark\u2019s social and digital channels today, showcases the extensive great value ranges on offer this Christmas \u201cto help everyone get the Christmas they want without breaking the bank\u201d.<\/p>\n

There\u2019s partywear \u2013 from sequins to satin, \u201cdisco vibes\u201d with hot pink and azure blue looks, as well as blazers, dresses and co-ords.<\/p>\n

\"Primark\"<\/p>\n

For a more homely feel, there\u2019s matching festive jumpers for the whole family and \u2018FamJams\u2019 - festive pyjama sets, including for pets.<\/p>\n

On beauty, Primark\u2019s Glow Gift Set, eye palettes, best-selling lashes and signature scents complete the stocking filler favourites.<\/p>\n

\"Primark\"<\/p>\n

Additionally, Primark\u2019s paper bag is being transformed once again into wrapping paper. The brown and red festive striped limited-edition bags feature handy cutting lines and easy to follow instructions. As well as being easily recycled after the big day, shoppers can save money on purchasing extra wrapping paper \u2013 adding to the great value message.<\/p>\n","protected":false},"excerpt":{"rendered":"

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