{"id":208452,"date":"2022-05-25T11:40:56","date_gmt":"2022-05-25T10:40:56","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=208452"},"modified":"2022-05-25T20:09:37","modified_gmt":"2022-05-25T19:09:37","slug":"prettylittlething-announces-designer-of-the-year-competition","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/prettylittlething-announces-designer-of-the-year-competition\/","title":{"rendered":"PrettyLittleThing announces Designer of the Year competition"},"content":{"rendered":"

PrettyLittleThing<\/a><\/span> has announced the launch of its Designer of the Year competition alongside award winning director, singer, actress, creative and model Teyana Taylor.<\/strong><\/p>\n

The competition will see candidates submit a maximum of 4 designs, one of which will include a design for Teyana\u2019s upcoming \u2018The Last Rose Petal 2\u2026The Last Rose Motel\u2019 tour.<\/p>\n

The winner will have their design worn by Teyana during the tour as well as having Teyana as a mentor throughout their journey to design a range which will be sold on the website in February 2023.<\/p>\n

PrettyLittleThing will also be offering an undisclosed amount to the winner as a grant.<\/p>\n

Speaking on the competition, Teyana said: \u201cIt\u2019s always been a passion of mine to help impact the lives of other young creatives, and as Creative Director of PLT, this is the perfect opportunity to continue carrying out my mission of reaching back and granting opportunities! Our winner will be getting a chance to design a collection, along with designing an outfit for my upcoming tour in August with me as your personal mentor.<\/p>\n

\u201cOver the years, I\u2019ve paid attention to the stories that I\u2019d read about smaller designers getting their creativity stolen, therefore, I vowed when put into a position to make a change, it would be my sole goal to work hard to change that narrative. I am so excited to be working alongside these amazing new creatives and designers on this journey and giving them the opportunity to showcase their talents to the world!\u201d<\/p>\n

Earlier this year, PrettyLittleThing\u00a0doubled down on the metaverse with its first digital character who will model clothes on the online fast fashion giant's website.<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

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