{"id":198358,"date":"2022-02-28T11:20:46","date_gmt":"2022-02-28T11:20:46","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=198358"},"modified":"2022-02-28T19:40:12","modified_gmt":"2022-02-28T19:40:12","slug":"fashion-and-lifestyle-performance-lifts-total-uk-sales","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/fashion-and-lifestyle-performance-lifts-total-uk-sales\/","title":{"rendered":"Fashion and lifestyle performance lifts total UK sales"},"content":{"rendered":"

Total like-for-like sales jumped 61.43% for the week ending 20 February 2022, compared with a lacklustre base of -0.26% for the same week last year when the UK was in Lockdown 3.<\/strong><\/p>\n

Despite the spring half-term holidays, total like-for-like sales were lifted by strong fashion sales, up 80.50% for the week from positive base of +1.98% for the same week last year, according to the latest data from BDO High Street Sales Tracker.<\/p>\n

The week\u2019s result marks fifty consecutive weeks of positive total like-for-like sales for fashion going back to the third week of March 2021. In-store like-for-like sales for fashion increased by 12,710.62% for the week, but from a woeful base of -86.72% during the same week last year.<\/p>\n

Lifestyle sales also performed well, up 58.68% for the week from a much worse base of -16.17% for the same week last year, but total homeware like-for-like sales declined for the first time since October 2021, at -6% compared to the same week in 2021 of +40.23%, when people busied themselves with at-home projects.<\/p>\n

Total in-store like-for-like sales increased by 7,228.47% from a grim base of -80.80% for the same week last year, while total non-store like-for-likes sank by -18.98% from a huge base of +178.39% for the same week last year, when people were largely confined to being indoors and heavily reliant on online shopping.<\/p>\n

Overall footfall for the week ending 20 February climbed by +116% compared to the equivalent week last year, despite Storm Dudley at the beginning of the week which intensified with Storm Eunice towards the end of the week.<\/p>\n

Footfall increased by 131.5% in high streets, +157.2% in shopping centres and +40.8% in retail parks compared to the same week last year.<\/p>\n","protected":false},"excerpt":{"rendered":"

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