30 digital fashion items in 2D and 3D skins, which are available for purchase now in the Roblox avatar marketplace<\/strong>. Featuring classic Tommy styles with a creative twist by Roblox's UGC (User Generated content) creators, highlights of the collection includes a Tommy Jeans backpack designed by @PolarcubArt, a nylon cross body bag and skateboard designed by @MiracleDropsRBX, a Tommy headset designed by @Zealocity as well as multiple reinterpretations on the classic Tommy jeans.<\/p>\n<\/p>\n
UGC creators @rightIess and @Shift4D also crafted editorial concepts and produced a trailer of four looks set against a backdrop of New York City.<\/p>\n
Hilfiger said in a press release: \"I love how the brand has already been unofficially adopted into the Roblox platform, with users creating their own Tommy Hilfiger styles. We couldn\u2019t pass the chance of partnering with some of these fans to take this self-expression one step further, empowering them to bring their creative twist to official brand styles.\"<\/p>\n
The American fashion brand previously partnered with in-game creators of Nintendo\u2019s Animal Crossing: New Horizons, building the \"Tommy Island\" for players to visit, explore and shop digital collections<\/strong> in 2020.<\/p>\n","protected":false},"excerpt":{"rendered":" […]<\/p>\n","protected":false},"author":99,"featured_media":190691,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10488,9763,6,10494,10497],"tags":[16412,21626,21839,9746],"acf":[],"yoast_head":"\n
Tommy Hilfiger launches Roblox digital fashion collaboration - TheIndustry.fashion<\/title>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n\t\n\t\n\n\n\n\n\n\t\n\t\n\t\n