{"id":182035,"date":"2021-10-11T17:10:14","date_gmt":"2021-10-11T16:10:14","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=182035"},"modified":"2021-10-11T21:36:52","modified_gmt":"2021-10-11T20:36:52","slug":"mytheresa-expands-resale-service-into-ready-to-wear-and-footwear","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/mytheresa-expands-resale-service-into-ready-to-wear-and-footwear\/","title":{"rendered":"Mytheresa expands resale service into ready-to-wear and footwear"},"content":{"rendered":"<p>Mytheresa, the online luxury fashion platform, <strong>has expanded its resale service into ready-to-wear and footwear,<\/strong> having first ventured into the market with accessories, in partnership with Vestiaire Collective.<\/p>\n<p><!--more--><\/p>\n<p>Top clients of Mytheresa are invited to take part in the programme via a dedicated digital interface.\u00a0After uploading the required information, <strong>customers are given a price quote for their pre-loved item, which is then sent to Vestiaire Collective for resale<\/strong> on its global pre-loved luxury platform.<\/p>\n<p><span class=\"Apple-converted-space\">Once the item has been checked and\u00a0authenticated, customers receive <strong>immediate\u00a0payment in the form of Mytheresa store credit.<\/strong> <\/span><\/p>\n<p><span class=\"Apple-converted-space\">The programme was\u00a0initially\u00a0launched in June of this year for handbags from a list of 20 designers and was initially open to top clients. As well as\u00a0broadening into the categories of ready-to-wear and footwear,<strong>\u00a0Mytheresa said it\u00a0would\u00a0be\u00a0offering\u00a0the service to even more customers in the coming months.\u00a0<\/strong><\/span><\/p>\n<p><span class=\"Apple-converted-space\">\"<\/span>This initiative marks the first time that a multi-brand luxury platform embraces designer resale in a comprehensive way to reinforce the shift to circularity as part of the fashion ecosystem,\" Mytheresa said in a statement.<\/p>\n<p>Vestiaire Collective began life as a peer to peer resale platform for luxury fashion but has begun branching out to work directly with luxury brands to encourage consumers to sell their pre-loved items and use the credit to purchase more with the brand.<\/p>\n<p>Earlier this year it announced a partnership with Kering-owned Alexander McQueen and Kering, which also owns Gucci and Saint Laurent among others, subsequently took<strong>\u00a0a circa 5% stake in Vestiaire Collective as part of a\u00a0\u00a3153m financing round. <\/strong><a href=\"https:\/\/www.theindustry.fashion\/vestiaire-collective-now-valued-at-1-7bn-following-latest-investment\/\" target=\"_blank\" rel=\"noopener\">Last\u00a0month Vestiaire Collective raise a further \u00a3153m<\/a> in a\u00a0funding round led by SoftBank Vision Fund 2, leading to the platform being valued at $1.7bn.<\/p>\n<p>Earlier this month, Mytheresa rival, Net-A-Porter.com said<span style=\"color: #ff0000;\"><a style=\"color: #ff0000;\" href=\"https:\/\/www.theindustry.fashion\/net-a-porter-to-launch-resale-service-with-reflaunt\/\" target=\"_blank\" rel=\"noopener\"> it too would be entering the resale arena in partnership with Reflaunt.<\/a><\/span> The service will debut in the UK this autumn before being rolled out to the US, Germany, Hong Kong and other territories. Parent group Yoox Net-A-Porter said it would also offer the service to customers of menswear site Mr Porter and off-price site The Outnet from the New Year.<\/p>\n<p>The Net-a-Porter service offers customers the chance to resell items across categories including jewellery, ready-to-wear, bags and shoes with Reflaunt managing the seamless service.\u00a0Customers can opt to<strong> receive store credit (with an extra 10% incentive) or a bank transfer as payment.<\/strong><\/p>\n<p>Complimentary pickup, digital product authentications, pricing recommendations and photography of the items all form part of the service. In the case of bags, which is the most popular resale category, <strong>customers can receive instant credit without having to wait for their item to sell.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":182058,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,10494,12969],"tags":[13522,10035,9774,10910,15404,21314,14560,11514],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mytheresa expands resale service into ready-to-wear and footwear - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"Mytheresa, the online luxury fashion platform, has expanded its resale service into ready-to-wear and footwear, having first ventured into the market with\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theindustry.fashion\/mytheresa-expands-resale-service-into-ready-to-wear-and-footwear\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mytheresa expands resale service into ready-to-wear and footwear - TheIndustry.fashion\" \/>\n<meta property=\"og:description\" content=\"Mytheresa, the online luxury fashion platform, has expanded its resale service into ready-to-wear and footwear, having first ventured into the market with\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/mytheresa-expands-resale-service-into-ready-to-wear-and-footwear\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-11T16:10:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-10-11T20:36:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/10\/Mytheresa.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1928\" \/>\n\t<meta property=\"og:image:height\" content=\"1471\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lauretta Roberts\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lauretta Roberts\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/mytheresa-expands-resale-service-into-ready-to-wear-and-footwear\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/mytheresa-expands-resale-service-into-ready-to-wear-and-footwear\/\"},\"author\":{\"name\":\"Lauretta Roberts\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/85b04a16eba8c6cd7a9534c5a4262b89\"},\"headline\":\"Mytheresa expands resale service into ready-to-wear and footwear\",\"datePublished\":\"2021-10-11T16:10:14+00:00\",\"dateModified\":\"2021-10-11T20:36:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theindustry.fashion\/mytheresa-expands-resale-service-into-ready-to-wear-and-footwear\/\"},\"wordCount\":447,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"keywords\":[\"Mytheresa\",\"Mytheresa.com\",\"NET-A-PORTER\",\"NET-A-PORTER.COM\",\"Recommerce\",\"Reflaunt\",\"Resale\",\"Vestiaire Collective\"],\"articleSection\":{\"1\":\"News &amp; 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