{"id":179366,"date":"2021-09-17T11:31:58","date_gmt":"2021-09-17T11:31:58","guid":{"rendered":"https:\/\/www.theindustry.fashion\/?p=179366"},"modified":"2021-09-17T11:32:20","modified_gmt":"2021-09-17T11:32:20","slug":"studio-co-uk-to-launch-first-christmas-ad-campaign-of-2021","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/studio-co-uk-to-launch-first-christmas-ad-campaign-of-2021\/","title":{"rendered":"Studio.co.uk to launch first Christmas ad campaign of 2021"},"content":{"rendered":"<p>With 99 days to Christmas, Studio.co.uk has announced the launch its Christmas brand ad campaign voiced by actor and TV personality, Joe Swash.<span id=\"more-179532\"><\/span><\/p>\n<p><!--more--><\/p>\n<p>The online value retailer\u2019s ad is this year championing those who want to get Christmas planned in good time, as Studio\u2019s customer insights uncovered a larger group of Christmas fanatics who are keen to get their shopping done early.<\/p>\n<p><strong>The campaign will kick off with a series of 30 second adverts across TV, showcasing the brand\u2019s Christmas range<\/strong>, including outdoor decorations, homewares, tableware, gifts and fashion. These ads continue up until December, with further content introduced, including a series of ITV co-branded ads showing Swash getting ready for the festivities.<\/p>\n<p>The activity will be <strong>supported across digital, email, social media and with influencers throughout the season<\/strong>, who will support a competition for customers to win \u00a31,000 in Studio.co.uk vouchers at three separate occasions across the season.<\/p>\n<p>Studio.co.uk is also partnering with Global and the UK\u2019s biggest commercial radio station, Heart, promoting the four month campaign with a series of Christmas activities and sponsorship.<\/p>\n<p>Chris Chalmers, Marketing Director of Studio.co.uk, said: \u201cWe know that families across the country are really looking forward to Christmas 2021, <strong>this year is all about people and families getting together and making up for lost time.<\/strong> We have created our #TeamEarly campaign with families in mind and want to help people get organised early so they can celebrate for longer.<\/p>\n<p>\u201cJoe Swash is the perfect ambassador for #TeamEarly as he is a fun and relatable family man. We are looking forward to showcasing the content we have created with him and making families Christmas extra special with our \u00a31,000 voucher giveaway.\u201d<\/p>\n<p>Joe Swash said: \u201cI\u2019m really excited to be partnering with Studio.co.uk on the #TeamEarly Christmas campaign. For growing families like mine, starting Christmas preparations early is key!<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":179368,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,10494,10497],"tags":[21159,18963,21158,16754,21157],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Studio.co.uk to launch first Christmas ad campaign of 2021 - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"With 99 days to Christmas, Studio.co.uk has announced the launch its Christmas brand ad campaign voiced by actor and TV personality, Joe Swash. 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The online\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/studio-co-uk-to-launch-first-christmas-ad-campaign-of-2021\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-17T11:31:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-09-17T11:32:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/09\/studio1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tom Shearsmith\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Shearsmith\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/studio-co-uk-to-launch-first-christmas-ad-campaign-of-2021\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/studio-co-uk-to-launch-first-christmas-ad-campaign-of-2021\/\"},\"author\":{\"name\":\"Tom Shearsmith\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/0ef585178e99d23ac0b525337547c9be\"},\"headline\":\"Studio.co.uk to launch first Christmas ad campaign of 2021\",\"datePublished\":\"2021-09-17T11:31:58+00:00\",\"dateModified\":\"2021-09-17T11:32:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theindustry.fashion\/studio-co-uk-to-launch-first-christmas-ad-campaign-of-2021\/\"},\"wordCount\":325,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"keywords\":[\"Chris Chalmers\",\"Christmas 2021\",\"Joe Swash\",\"Studio\",\"Studio.co.uk\"],\"articleSection\":[\"News &amp; Insight\",\"Retail &amp; Etail\",\"Tech &amp; Media\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.theindustry.fashion\/studio-co-uk-to-launch-first-christmas-ad-campaign-of-2021\/#respond\"]}],\"copyrightYear\":\"2021\",\"copyrightHolder\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.theindustry.fashion\/studio-co-uk-to-launch-first-christmas-ad-campaign-of-2021\/\",\"url\":\"https:\/\/www.theindustry.fashion\/studio-co-uk-to-launch-first-christmas-ad-campaign-of-2021\/\",\"name\":\"Studio.co.uk to launch first Christmas ad campaign of 2021 - TheIndustry.fashion\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#website\"},\"datePublished\":\"2021-09-17T11:31:58+00:00\",\"dateModified\":\"2021-09-17T11:32:20+00:00\",\"description\":\"With 99 days to Christmas, Studio.co.uk has announced the launch its Christmas brand ad campaign voiced by actor and TV personality, Joe Swash. 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