{"id":178500,"date":"2021-08-18T14:47:12","date_gmt":"2021-08-18T14:47:12","guid":{"rendered":"https:\/\/www.theindustry.fashion\/nike-underwear-signs-footballer-leroy-sane-to-front-new-move-to-zero-collection\/"},"modified":"2021-09-13T20:23:24","modified_gmt":"2021-09-13T20:23:24","slug":"nike-underwear-signs-footballer-leroy-sane-to-front-new-move-to-zero-collection","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/nike-underwear-signs-footballer-leroy-sane-to-front-new-move-to-zero-collection\/","title":{"rendered":"Nike Underwear signs footballer Leroy San\u00e9 to front new \u2018Move to Zero\u2019 collection"},"content":{"rendered":"

Nike Underwear has called on the modelling services of Bayern Munich and Germany football star Leroy San\u00e9<\/a> to be the face \u2013 and body - of its new \u2018Move to Zero\u2019 underwear line and AW21 campaign.<\/strong><\/p>\n

\u2018Move to Zero\u2019 is part of Nike\u2019s journey towards zero carbon and waste, and the product line features Nike \u2018ReLuxe\u2019 \u2013 made with at least 75% recycled fibres.<\/strong><\/p>\n

It\u2019s a continuation of Nike's commitment to sustainability and is driven by the belief that \u201cprotecting the planet means protecting the future of sport against climate change\u201d.<\/p>\n

The Nike Underwear collection is also made with Nike Dri-FIT technology to help deliver maximum comfort.<\/p>\n

\"Calvin<\/p>\n

The Nike signing of footballer San\u00e9 to model its underwear echoes the move in December 2020 by Superdry to call on Brazilian football star Neymar Jr. to front its organic cotton underwear line (on a three-year deal).<\/p>\n

San\u00e9 said: \u201cI am very happy\u00a0to be the face of Nike Underwear\u00a0for this season,\u00a0as\u00a0I see it as an opportunity to share the products that I like a lot.\u201d<\/p>\n

A two-pack of Nike Underwear\u2019s \u2018ReLuxe\u2019 fitted sports trunks is retailing at \u00a329 from retailers including JD Sports from today.<\/p>\n

\"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

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