{"id":178481,"date":"2021-08-17T11:40:24","date_gmt":"2021-08-17T11:40:24","guid":{"rendered":"https:\/\/www.theindustry.fashion\/selfridges-unveils-casablancas-aw21-womens-collection-with-new-installation\/"},"modified":"2021-09-13T20:23:21","modified_gmt":"2021-09-13T20:23:21","slug":"selfridges-unveils-casablancas-aw21-womens-collection-with-new-installation","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/selfridges-unveils-casablancas-aw21-womens-collection-with-new-installation\/","title":{"rendered":"Selfridges unveils Casablanca\u2019s AW21 women\u2019s collection with new installation"},"content":{"rendered":"<p><strong><a href=\"https:\/\/www.theindustry.fashion\/intelligence\/selfridges\">Selfridges<\/a> has today revealed a new installation with Paris-based luxury fashion brand Casablanca, launching its AW21 womenswear collection in the London department store\u2019s atrium space from 17 August\u20135 September 2021.<\/strong><!--more--><\/p>\n<p>The full spectrum of the collection includes the brand\u2019s iconic silk shirts, chic tailoring, and new line of handbag styles, with this being <strong>the first time Casablanca\u2019s womenswear has been made available in-store<\/strong>, having only launched womenswear (following success with menswear) in August 2020, with an exclusive 15-piece capsule collection with <a href=\"https:\/\/www.theindustry.fashion\/intelligence\/net-a-porter\">Net-a-Porter<\/a>.<\/p>\n\n<p>Jeannie Lee, Head of Womenswear at Selfridges, said: \u201cWe are so excited for Casablanca\u2019s takeover of our atrium space. <strong>We are thrilled to be able to give the brand an opportunity to present their full vision to our customers<\/strong>, as well as introducing the brand into our womenswear edit.\u201d<\/p>\n<p>Charaf Tajer, Creative Director at Casablanca, commented: \u201cAs an emerging brand, we are honoured to create our own Casablanca get-away for customers inside such an iconic store, and continue our relationship with Selfridges in such an innovative manner.\u201d<\/p>\n<p><em> <a href=\"https:\/\/www.theindustry.fashion\/subscribe-now\/?utm_source=website&amp;utm_medium=banner&amp;utm_campaign=insight_button&amp;utm_content=insight_button_0719\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-143048 size-full\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/Screenshot-2020-05-11-at-18.39.04-2.png\" alt=\"\" width=\"1680\" height=\"268\" \/><\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Selfridges has today revealed a new installation with Paris-based luxury fashion brand Casablanca, launching its AW21 womenswear collection in the London department store\u2019s atrium space from 17 August\u20135 September 2021.<\/p>\n","protected":false},"author":39,"featured_media":178861,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[9763,10494],"tags":[16514,20902,16291,10160,4387,10017],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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