{"id":178420,"date":"2021-08-11T08:59:04","date_gmt":"2021-08-11T08:59:04","guid":{"rendered":"https:\/\/www.theindustry.fashion\/the-rolling-stones-to-launch-made-in-britain-collaboration-collections-with-five-brands\/"},"modified":"2021-09-13T20:23:15","modified_gmt":"2021-09-13T20:23:15","slug":"the-rolling-stones-to-launch-made-in-britain-collaboration-collections-with-five-brands","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/the-rolling-stones-to-launch-made-in-britain-collaboration-collections-with-five-brands\/","title":{"rendered":"The Rolling Stones to launch \"made in Britain\" collaboration collections with five brands"},"content":{"rendered":"
The Rolling Stones are launching an exclusive series of collaborations between five iconic British brands<\/strong> and their RS No.9 Carnaby store and brand, at 9 Carnaby Street in London, in partnership with Bravado, Universal Music Group\u2019s merchandise and brand management company.<\/p>\n <\/p>\n The \"made in Britain\" collaboration series includes collections with Kirk Originals, Johnstons of Elgin, Tricker\u2019s, Lewis Leathers and The Great Frog.<\/strong><\/p>\n The first in the series of the collaborations will be with Kirk Originals, launching on 27 August, 2021. It comprises of two styles of limited-edition sunglasses, called \"Aftermath\" and \"Black and Blue\", both inspired by iconic Rolling Stones\u2019 albums and featuring the band\u2019s famous tongue logo<\/strong> discreetly on the arm of the sunglasses. All Kirk Originals sunglasses are handmade in England.<\/p>\n Mark Brown, Creative Director of Kirk Originals, said: \u201cWhen we were approached to create a suite of frames for The Rolling Stones RS No.9 Carnaby Street store we knew that there could be no greater opportunity than this to marry the Kirk Originals approach to eyewear with the spirit and aesthetic of a London rock \u2018n\u2019 roll legend.<\/strong><\/p>\n \u201cThe result of our collaboration is a suite of two frames, designed to appeal to bold and confident characters. They are timeless silhouettes, referencing exciting moments in time when rock \u2018n\u2019 roll style and attitude was central to London culture<\/strong>, but brought up to date through the use of contemporary materials and sleek fabrication.\u201d<\/p>\n