{"id":167501,"date":"2020-09-30T09:20:00","date_gmt":"2020-09-30T09:20:00","guid":{"rendered":"https:\/\/www.theindustry.fashion\/studio-retail-product-sales-jump-39-in-first-half\/"},"modified":"2021-08-06T12:07:24","modified_gmt":"2021-08-06T12:07:24","slug":"studio-retail-product-sales-jump-39-in-first-half","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/studio-retail-product-sales-jump-39-in-first-half\/","title":{"rendered":"Studio Retail Group product sales jump 39% in first half"},"content":{"rendered":"<p><strong>Online value retail business, Studio Retail Group, has reported a \u201cstrong retail performance\u201d continuing at its Studio operation, boosted by strength in its online offer during the first half.<\/strong><\/p>\n<p>The company reported a <strong>39% year-on-year rise in product sales<\/strong> in the six months to 24 August 2020.<\/p>\n<p>The online retailer added that in the early weeks of its new AW20 season, its main Studio brand has seen a continuation of its<strong> \u201cstrong retail trading\u201d performance as kidswear, gifting and early Christmas ranges have been doing particularly well<\/strong>.<\/p>\n<p>In the six weeks since the company's annual results announcement on 24 August, <strong>product sales had grown by 30% year-on-year<\/strong>.<\/p>\n<p><strong>Online sales for the company are now more than 90% of total orders across the brand<\/strong>. <strong>Online clothing and footwear sales grew by 22% in the period<\/strong>, \u201cdespite an active decision to de-risk more seasonal clothing ranges at the start of lockdown\u201d.<\/p>\n<p>The de-risking of clothing ranges allowed Studio Retail Group to exit the SS20 season with a clean stock position.<\/p>\n<p>Studio Retail Group said its active customer base had increased by 15% in the last 12 months to 2.1 million customers, of which just under 1.4 million had an active credit account.<\/p>\n<p>The company said its <strong>online home and leisure ranges were up 80% in the same period<\/strong>.<\/p>\n<p>Studio Retail Group will announce its interim results on 8 December 2020.<\/p>\n<p><a href=\"https:\/\/www.theindustry.fashion\/podcasts\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-143937 size-full\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/Podcast-add.png\" alt=\"\" width=\"1930\" height=\"282\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":50,"featured_media":139864,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10585,6],"tags":[14403,20705,20704,16755],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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