{"id":167287,"date":"2020-09-04T17:16:00","date_gmt":"2020-09-04T17:16:00","guid":{"rendered":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/"},"modified":"2021-08-06T12:07:04","modified_gmt":"2021-08-06T12:07:04","slug":"barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/","title":{"rendered":"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand"},"content":{"rendered":"<p>Heritage British brand Barbour is launching its new premium sub brand, called Barbour Gold Standard, with renowned British actor Sam Claflin as the face of the campaign for AW20 this month.<\/p>\n<p><!--more--><\/p>\n<p>The <a href=\"https:\/\/www.theindustry.fashion\/barbour-launches-premium-gold-standard-sub-brand-for-aw20\/\">Barbour Gold Standard collection<\/a> is a luxury line inspired by the Barbour archives which date back to 1910.\u00a0It represents the pinnacle of Barbour\u2019s offering celebrating expert craftsmanship and a design knowledge that has been gathered over 125 years.<\/p>\n<p>The<strong> collection features 10 jackets in waxed cotton and quilt fabrics.\u00a0<\/strong>Intelligently designed in ergonomic and engineered cuts, the collection focuses on artisanal craftsmanship with a high attention to luxurious details throughout the jackets.<\/p>\n<p>Paul Wilkinson, global marketing and commercial director at Barbour, said: \u201cOur new sub brand, Barbour Gold Standard, is <strong>the most elevated of all of our menswear collections.<\/strong> It features a range of very thoughtfully designed jackets celebrating iconic pieces from our archives which will be sold through high end retailers worldwide.<\/p>\n<p>\u201cSam is the perfect choice to be the face of this luxury premium collection. He grew up in the British countryside and<strong> Barbour jackets have always been part of his way of life<\/strong>.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-152083\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/BARBOUR-GOLD-STANDARD-PIC-3.jpg\" alt=\"Barbour\" width=\"900\" height=\"583\" \/> <img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-152084\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/BARBOUR-GOLD-STANDARD-PIC-4.jpg\" alt=\"Barbour\" width=\"800\" height=\"529\" \/><\/p>\n<p>Claflin commented: \u201cI am thrilled to be working with Barbour.<strong> It\u2019s a brand I have admired for a long time<\/strong> and the Barbour Gold Standard collection is outstanding. I was fortunate enough to have the protection and warmth of these jackets during our shoot in Scotland.<\/p>\n<p>\u201c<strong>They\u2019ve just thought of everything<\/strong> - like mesh ear patches in your hood so you can still hear clearly even when you\u2019re fully wrapped up, and zipped vents in the arms to help regulate your temperature. This particular collection is one to be explored.\u201d<\/p>\n<p>Claflin, who grew up in Norfolk, and is best known for key roles in Pirates of the Caribbean, On Stranger Tides, The Hunger Games, Me Before You and Peaky Blinders, was <strong>photographed with the dramatic landscape of Glencoe, Scotland, as the backdrop<\/strong> for the new AW20 campaign, and will feature in future campaigns in 2021.<\/p>\n<p><a href=\"https:\/\/www.theindustry.fashion\/subscribe-now\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-144088 size-full\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/Daily-Newsletter-Banner.png\" alt=\"Newsletter banner\" width=\"1680\" height=\"268\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":140016,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[10488,9763,6],"tags":[12178,15764],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Barbour names actor Sam Claflin as the face of new Gold Standard sub brand - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"Heritage British brand Barbour is launching its new premium sub brand, called Barbour Gold Standard, with renowned British actor Sam Claflin as the face\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand - TheIndustry.fashion\" \/>\n<meta property=\"og:description\" content=\"Heritage British brand Barbour is launching its new premium sub brand, called Barbour Gold Standard, with renowned British actor Sam Claflin as the face\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-09-04T17:16:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-06T12:07:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/07\/BARBOUR-GOLD-STANDARD-PIC-3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"583\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tom Bottomley\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Bottomley\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/\"},\"author\":{\"name\":\"Tom Bottomley\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/7b2ff82794ce6d11ac94a1400a6199b8\"},\"headline\":\"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand\",\"datePublished\":\"2020-09-04T17:16:00+00:00\",\"dateModified\":\"2021-08-06T12:07:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/\"},\"wordCount\":348,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"keywords\":[\"Barbour\",\"Paul Wilkinson\"],\"articleSection\":{\"0\":\"Brands &amp; Designers\",\"1\":\"Fashion\",\"3\":\"News &amp; Insight\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/#respond\"]}],\"copyrightYear\":\"2020\",\"copyrightHolder\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/\",\"url\":\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/\",\"name\":\"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand - TheIndustry.fashion\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#website\"},\"datePublished\":\"2020-09-04T17:16:00+00:00\",\"dateModified\":\"2021-08-06T12:07:04+00:00\",\"description\":\"Heritage British brand Barbour is launching its new premium sub brand, called Barbour Gold Standard, with renowned British actor Sam Claflin as the face\",\"breadcrumb\":{\"@id\":\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.theindustry.fashion\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.theindustry.fashion\/#website\",\"url\":\"https:\/\/www.theindustry.fashion\/\",\"name\":\"TheIndustry.fashion\",\"description\":\"Fashion news, insights, podcasts and events for professionals from across the fashion sector.\",\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.theindustry.fashion\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\",\"name\":\"TheIndustry.fashion\",\"url\":\"https:\/\/www.theindustry.fashion\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2022\/06\/LOGO.png\",\"contentUrl\":\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2022\/06\/LOGO.png\",\"width\":585,\"height\":217,\"caption\":\"TheIndustry.fashion\"},\"image\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/theindustryfashion\/\",\"https:\/\/twitter.com\/theindustryfash\",\"https:\/\/www.instagram.com\/theindustryfashion\/\",\"https:\/\/www.linkedin.com\/company\/10970016\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/7b2ff82794ce6d11ac94a1400a6199b8\",\"name\":\"Tom Bottomley\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e44057837472f5ee392fba958fba6b98?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e44057837472f5ee392fba958fba6b98?s=96&d=mm&r=g\",\"caption\":\"Tom Bottomley\"},\"description\":\"Tom Bottomley is a Contributing Editor at TheIndustry.fashion tom.bottomley@theindustry.fashion\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand - TheIndustry.fashion","description":"Heritage British brand Barbour is launching its new premium sub brand, called Barbour Gold Standard, with renowned British actor Sam Claflin as the face","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/","og_locale":"en_GB","og_type":"article","og_title":"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand - TheIndustry.fashion","og_description":"Heritage British brand Barbour is launching its new premium sub brand, called Barbour Gold Standard, with renowned British actor Sam Claflin as the face","og_url":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/","og_site_name":"TheIndustry.fashion","article_publisher":"https:\/\/www.facebook.com\/theindustryfashion\/","article_published_time":"2020-09-04T17:16:00+00:00","article_modified_time":"2021-08-06T12:07:04+00:00","og_image":[{"width":900,"height":583,"url":"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/07\/BARBOUR-GOLD-STANDARD-PIC-3.jpg","type":"image\/jpeg"}],"author":"Tom Bottomley","twitter_card":"summary_large_image","twitter_creator":"@theindustryfash","twitter_site":"@theindustryfash","twitter_misc":{"Written by":"Tom Bottomley","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/#article","isPartOf":{"@id":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/"},"author":{"name":"Tom Bottomley","@id":"https:\/\/www.theindustry.fashion\/#\/schema\/person\/7b2ff82794ce6d11ac94a1400a6199b8"},"headline":"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand","datePublished":"2020-09-04T17:16:00+00:00","dateModified":"2021-08-06T12:07:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/"},"wordCount":348,"commentCount":0,"publisher":{"@id":"https:\/\/www.theindustry.fashion\/#organization"},"keywords":["Barbour","Paul Wilkinson"],"articleSection":{"0":"Brands &amp; Designers","1":"Fashion","3":"News &amp; Insight"},"inLanguage":"en-GB","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/#respond"]}],"copyrightYear":"2020","copyrightHolder":{"@id":"https:\/\/www.theindustry.fashion\/#organization"}},{"@type":"WebPage","@id":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/","url":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/","name":"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand - TheIndustry.fashion","isPartOf":{"@id":"https:\/\/www.theindustry.fashion\/#website"},"datePublished":"2020-09-04T17:16:00+00:00","dateModified":"2021-08-06T12:07:04+00:00","description":"Heritage British brand Barbour is launching its new premium sub brand, called Barbour Gold Standard, with renowned British actor Sam Claflin as the face","breadcrumb":{"@id":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.theindustry.fashion\/barbour-names-actor-sam-claflin-as-the-face-of-new-gold-standard-sub-brand\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.theindustry.fashion\/"},{"@type":"ListItem","position":2,"name":"Barbour names actor Sam Claflin as the face of new Gold Standard sub brand"}]},{"@type":"WebSite","@id":"https:\/\/www.theindustry.fashion\/#website","url":"https:\/\/www.theindustry.fashion\/","name":"TheIndustry.fashion","description":"Fashion news, insights, podcasts and events for professionals from across the fashion sector.","publisher":{"@id":"https:\/\/www.theindustry.fashion\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.theindustry.fashion\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.theindustry.fashion\/#organization","name":"TheIndustry.fashion","url":"https:\/\/www.theindustry.fashion\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.theindustry.fashion\/#\/schema\/logo\/image\/","url":"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2022\/06\/LOGO.png","contentUrl":"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2022\/06\/LOGO.png","width":585,"height":217,"caption":"TheIndustry.fashion"},"image":{"@id":"https:\/\/www.theindustry.fashion\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/theindustryfashion\/","https:\/\/twitter.com\/theindustryfash","https:\/\/www.instagram.com\/theindustryfashion\/","https:\/\/www.linkedin.com\/company\/10970016\/"]},{"@type":"Person","@id":"https:\/\/www.theindustry.fashion\/#\/schema\/person\/7b2ff82794ce6d11ac94a1400a6199b8","name":"Tom Bottomley","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.theindustry.fashion\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e44057837472f5ee392fba958fba6b98?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e44057837472f5ee392fba958fba6b98?s=96&d=mm&r=g","caption":"Tom Bottomley"},"description":"Tom Bottomley is a Contributing Editor at TheIndustry.fashion tom.bottomley@theindustry.fashion"}]}},"_links":{"self":[{"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/posts\/167287"}],"collection":[{"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/users\/39"}],"replies":[{"embeddable":true,"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/comments?post=167287"}],"version-history":[{"count":0,"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/posts\/167287\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/media\/140016"}],"wp:attachment":[{"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/media?parent=167287"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/categories?post=167287"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.theindustry.fashion\/wp-json\/wp\/v2\/tags?post=167287"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}