{"id":166468,"date":"2020-05-27T15:47:00","date_gmt":"2020-05-27T15:47:00","guid":{"rendered":"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/"},"modified":"2021-08-06T12:05:53","modified_gmt":"2021-08-06T12:05:53","slug":"morrisons-to-open-standalone-fashion-and-home-store","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/","title":{"rendered":"Morrisons to open standalone fashion and home store"},"content":{"rendered":"<p>Supermarket Morrisons is to open the<strong> first standalone store for its Nutmeg value fashion<\/strong> and home brand.<\/p>\n<p><!--more--><\/p>\n<p>The store will be located in Bolsover, Derbyshire and the <strong>supermarket is keeping details under wraps for now.<\/strong> It has, however, confirmed the news and is recruiting for staff with applications closing on 29 May.<\/p>\n<p>Morissons has stated: \"This is a one of a kind store, and the <strong>first time we'll have ever opened a home and fashion store outside of a Morrisons supermarket<\/strong>.\"<\/p>\n<p>Nutmeg was launched in 2013 with kidswear and now offers value clothing for men, women and children. It has its own website and is available in around 100 Morrisons stores with the grocer claiming that Nutmeg is now a top 10 kidswear brand in the UK.<\/p>\n<p>The<strong> move to go standalone is believed to be a supermarket first<\/strong> with Tesco, Sainsbury's and ASDA offering its F&amp;F, Tu and George ranges respectively, within its wider store settings.<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":138659,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,10494],"tags":[16620,19787,11704],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Morrisons to open standalone fashion and home store - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"Supermarket Morrisons is to open the first standalone store for its Nutmeg value fashion and home brand. The store will be located in Bolsover, Derbyshire\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Morrisons to open standalone fashion and home store - TheIndustry.fashion\" \/>\n<meta property=\"og:description\" content=\"Supermarket Morrisons is to open the first standalone store for its Nutmeg value fashion and home brand. The store will be located in Bolsover, Derbyshire\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-05-27T15:47:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-06T12:05:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/07\/Morissons-scaled-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1440\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lauretta Roberts\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lauretta Roberts\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/\"},\"author\":{\"name\":\"Lauretta Roberts\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/85b04a16eba8c6cd7a9534c5a4262b89\"},\"headline\":\"Morrisons to open standalone fashion and home store\",\"datePublished\":\"2020-05-27T15:47:00+00:00\",\"dateModified\":\"2021-08-06T12:05:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/\"},\"wordCount\":163,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"},\"keywords\":[\"Morrisons\",\"Nutmeg\",\"Value fashion\"],\"articleSection\":[\"News &amp; Insight\",\"Retail &amp; Etail\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/#respond\"]}],\"copyrightYear\":\"2020\",\"copyrightHolder\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/\",\"url\":\"https:\/\/www.theindustry.fashion\/morrisons-to-open-standalone-fashion-and-home-store\/\",\"name\":\"Morrisons to open standalone fashion and home store - TheIndustry.fashion\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/#website\"},\"datePublished\":\"2020-05-27T15:47:00+00:00\",\"dateModified\":\"2021-08-06T12:05:53+00:00\",\"description\":\"Supermarket Morrisons is to open the first standalone store for its Nutmeg value fashion and home brand. 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