{"id":166148,"date":"2020-04-16T11:22:00","date_gmt":"2020-04-16T11:22:00","guid":{"rendered":"https:\/\/www.theindustry.fashion\/nobis-to-donate-100-of-all-online-sales-to-help-fight-covid-19\/"},"modified":"2021-08-06T12:05:27","modified_gmt":"2021-08-06T12:05:27","slug":"nobis-to-donate-100-of-all-online-sales-to-help-fight-covid-19","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/nobis-to-donate-100-of-all-online-sales-to-help-fight-covid-19\/","title":{"rendered":"Nobis to donate 100% of all online sales to help fight COVID-19"},"content":{"rendered":"

Canadian premium outerwear brand Nobis has announced it has launched a three-week global initiative \u2013 running from April 10-30 - which will see 100% of all its online sales donated to help protect frontline healthcare professionals<\/strong> spearheading the fight against COVID-19.<\/p>\n

<\/p>\n

The pre-tax purchase price from all online sales on Nobis.com will go directly to support hospitals and healthcare workers around the world<\/strong> who are in urgent need of supplies and personal protective equipment (PPE).<\/p>\n

All international sales will be directed to the Red Cross COVID-19 Global Appeal<\/strong> to enable Red Cross and Red Crescents around the world to support response and recovery activities.<\/p>\n

Nobis founder and vice president, Robin Yates, said: \u201cNobis, Latin for \u2018us\u2019, has always understood the importance of community, and we are incredibly proud of and indebted to our frontline healthcare providers<\/strong> whose bravery and selflessness are a beacon of hope in uncertain times.<\/p>\n

\u201cThere has never been a more crucial time for us to further our community support<\/strong>. This is why Nobis is doing everything within our means to recognise and support the incredible sacrifice being made by these outstanding individuals in the ongoing battle against COVID-19.\u201d<\/p>\n

The news follows an initial CAN$100,000 donated by Nobis to local Ontario hospitals last week.<\/p>\n","protected":false},"excerpt":{"rendered":"

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