{"id":166145,"date":"2020-04-16T08:40:00","date_gmt":"2020-04-16T08:40:00","guid":{"rendered":"https:\/\/www.theindustry.fashion\/march-retail-sales-plummet-by-a-record-level\/"},"modified":"2021-08-06T12:05:26","modified_gmt":"2021-08-06T12:05:26","slug":"march-retail-sales-plummet-by-a-record-level","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/march-retail-sales-plummet-by-a-record-level\/","title":{"rendered":"March retail sales plummet by a record level"},"content":{"rendered":"<p>New figures from the BRC-KPMG Retail Sales Monitor show that <strong>total retail sales decreased by 4.3% in March<\/strong> compared to a decrease of 1.8% in March 2019.<\/p>\n<p><!--more--><\/p>\n<p>The figures cover the five weeks from 1 March to 4 April 2020, and show the <strong>worst decline recorded since the monitor began in January 1995.<\/strong><\/p>\n<p>Sales before and after the lockdown on 23 March contrasted sharply.<strong> In the first three weeks of March, retail sales grew 12% on a total basis<\/strong>, but declined 27% in the last two weeks of the period.<\/p>\n<p>British Retail Consortium (BRC) CEO, Helen Dickinson, said: \u201cIn March, the necessary measures to fight the spread of coronavirus led to the worst decline in retail sales on record. The closure of non-essential shops led to <strong>deserted high streets and high double-digit declines in sales<\/strong>\u00a0which even a rise in online shopping could not compensate for.<\/p>\n<p>\u201cSales of computers and accessories, board games, and fitness equipment all rose sharply as a result of the move to home-schooling and work-from-home. In contrast, <strong>demand for the latest fashion ranges significantly declined<\/strong>.\u201d<\/p>\n<p>\u201cAs the crisis continues, <strong>the retail industry is at the epicentre and the tremors will be felt for a long while yet<\/strong>. Many physical non-food retailers have been forced to shut down entirely or to limit themselves to online only to protect customers and staff. Consequently, <strong>hundreds of thousands of jobs at are risk<\/strong> within these companies and their supply chains.\u201d<\/p>\n<p>Paul Martin, UK head of retail at KPMG, added: \u201cRetail sales experienced an historic drop in March, with COVID-19 changing the consumer landscape significantly. <strong>Lockdown has prompted a fundamental rethink of what is deemed essential.<\/strong> Total sales may \u2018only\u2019 be down 4.3%, but the sharp divide between food and non-food, and between physical and online, is far more drastic. Also, the UK\u2019s closure of non-essential stores only started at the backend of the month, so<strong> it\u2019s likely worse data is yet to emerge<\/strong>.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p> [&hellip;]<\/p>\n","protected":false},"author":39,"featured_media":138121,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[16042,6,10494],"tags":[10520,10519,11408,10590,12061],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>March retail sales plummet by a record level - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"New figures from the BRC-KPMG Retail Sales Monitor show that total retail sales decreased by 4.3% in March compared to a decrease of 1.8% in March 2019.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theindustry.fashion\/march-retail-sales-plummet-by-a-record-level\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"March retail sales plummet by a record level - 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