{"id":165441,"date":"2021-07-21T12:34:24","date_gmt":"2021-07-21T12:34:24","guid":{"rendered":"https:\/\/www.theindustry.fashion\/burberry-opens-sloane-street-flagship\/"},"modified":"2021-08-12T11:42:53","modified_gmt":"2021-08-12T11:42:53","slug":"burberry-opens-sloane-street-flagship","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/burberry-opens-sloane-street-flagship\/","title":{"rendered":"Burberry opens Sloane Street flagship"},"content":{"rendered":"

Burberry<\/a> has opened No.1 Sloane Street, London, the first flagship store to feature Burberry\u2019s new global design concept.<\/strong> <\/span><\/p>\n

Designed in collaboration with architect Vincenzo De Cotiis, Burberry\u2019s No.1 Sloane Street store is 857 square metres with ten rooms set over three floors.<\/span><\/p>\n

The store features display fixtures and plinths constructed in a variety of textures from concrete to ceramics to high-gloss finishes.<\/strong> <\/span><\/p>\n

The core colours of the Burberry check \u2013 beige, black, white and red<\/strong> \u2013 are explored and developed throughout the store, whilst the iconic pattern itself is reinterpreted in the gridded ceiling\u2019s mirrored zones, creating a sense of openness as it reflects the roaming tiled chequerboard floors.<\/span><\/p>\n\n

Marco Gobbetti, Burberry Chief Executive Office, said: \"An iconic destination in the heart of Knightsbridge, London, it is the first to carry our new global store concept, providing a uniquely British luxury setting for our local and international customers to explore our brand and products. We\u2019re excited to welcome our customers to this new home for our brand that connects our past, present and future<\/strong>.\"<\/span><\/p>\n