{"id":165344,"date":"2021-07-09T12:21:30","date_gmt":"2021-07-09T12:21:30","guid":{"rendered":"https:\/\/www.theindustry.fashion\/rental-platform-rotaro-partners-with-airbnb-for-sustainable-pop-up-fashion-experiences\/"},"modified":"2021-08-12T11:42:44","modified_gmt":"2021-08-12T11:42:44","slug":"rental-platform-rotaro-partners-with-airbnb-for-sustainable-pop-up-fashion-experiences","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/rental-platform-rotaro-partners-with-airbnb-for-sustainable-pop-up-fashion-experiences\/","title":{"rendered":"Rental platform Rotaro partners with Airbnb for sustainable pop-up fashion experiences"},"content":{"rendered":"<p><strong>Clothing rental platform Rotaro has partnered up with Airbnb to launch a series of sustainable fashion experiences at a pop-up store in Carnaby Street,<\/strong> with all proceeds going to the charity Protect Earth.<!--more--><\/p>\n<p>Focusing on sustainability, curation and community, the fashion rental service is hosting the experiences on Airbnb - offering sustainable styling sessions, as well as an explorative panel discussion to help guests learn how to consume fashion more mindfully.<\/p>\n<p>The sustainable fashion experiences will be hosted at Rotaro\u2019s newly launched zero-waste pop-up \u201cStore of the Future\u201d. <strong>Priced at \u00a315 per guest, all proceeds from the tickets go to Protect Earth, a reforestation charity<\/strong> which aims to plant as many trees as possible in the UK to help mitigate the climate crisis.<\/p>\n<p><a href=\"https:\/\/www.airbnb.co.uk\/experiences\/2656201?guests=1&amp;adults=1&amp;s=67&amp;unique_share_id=434afd5a-0d22-4944-9060-fb25d724f0ee\"><strong>Learn To Dress Sustainably With Rotaro<\/strong><\/a> - available until 20th August 2021<\/p>\n<p>Guests can book a 1-2-1 sustainable styling Experience with Georgie Hyatt, Co-Founder of Rotaro. The Experience enables guests to gain exclusive access to the sustainable fashion company founder and her insider knowledge, guiding guests on their sustainable fashion journey.<strong>\u00a0<\/strong><\/p>\n<p><a href=\"https:\/\/www.airbnb.co.uk\/experiences\/2755215?guests=1&amp;adults=1&amp;s=67&amp;unique_share_id=9f58b0a8-baa0-4cb9-9681-a4eda242f38b\"><strong>Learn Sustainable Fashion From Experts <\/strong><\/a>- 21st July 2021<\/p>\n<p>During this in-store Experience, guests will listen to a panel of industry experts give their thoughts and tips on how to dress sustainably. Thought leader panellists include Josephine Phillips (Founder of sewing &amp; repairs app, SOJO), Ngoni Chikwenengere (We Are Kin) and other sustainable thought leaders.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-156108 \" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/rotarogeorgie-1024x640.jpg\" alt=\"Georgie Hyatt\" width=\"550\" height=\"344\" \/><\/p>\n<p>Georgie Hyatt, Co Founder and CEO of Rotaro, said: \u201cOur mission with Rotaro is to help people experiment with fashion more mindfully, and reduce planetary waste. With so many single-use outfits being bought around holidays and weddings, it felt natural to work with Airbnb to encourage guests, when travelling, to dress more sustainably. Rental is a way for people to get access to beautifully made, designer pieces for a fraction of the price, and help them make more sustainable fashion choices when on holiday or for special occasions.\u201d<\/p>\n<p>Amanda Cupples, General Manager for Northern Europe at Airbnb, added: \u201cThe partial lifting of restrictions is a welcome relief to many and means that we\u2019re able to get out and about again. As we revamp our wardrobes to dress for the \u2018new normal\u2019, now is a great moment for us all to rethink how we style ourselves on our travels, whether that\u2019s hiking in the Highlands, celebrating a wedding in Wiltshire or glamming it up on a beach bar in the Balearics.<\/p>\n<p>\u201c<strong>The launch of this series of sustainable fashion Social Impact Experiences by Rotaro on Airbnb, helps to raise awareness of how we can all work together to reduce waste<\/strong>, while also joining a community of well-dressed travellers who share the same values.\u201d<\/p>\n<p><a href=\"https:\/\/www.theindustry.fashion\/subscribe-now\/?utm_source=website&amp;utm_medium=banner&amp;utm_campaign=insight_button&amp;utm_content=insight_button_0719\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-143048 size-full\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/Screenshot-2020-05-11-at-18.39.04-2.png\" alt=\"\" width=\"1680\" height=\"268\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Clothing rental platform Rotaro has partnered up with Airbnb to launch a series of sustainable fashion experiences at a pop-up store in Carnaby Street, with all proceeds going to the charity Protect Earth.<\/p>\n","protected":false},"author":49,"featured_media":144613,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6,10494,12969,10497],"tags":[12697,18779,10283,16041,10160,14004,35,16040,4039,14311],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - 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