{"id":164374,"date":"2021-03-12T18:19:26","date_gmt":"2021-03-12T18:19:26","guid":{"rendered":"https:\/\/www.theindustry.fashion\/celtic-co-s-luxury-slippers-prove-a-hit-during-2020-lockdowns\/"},"modified":"2021-08-06T12:10:36","modified_gmt":"2021-08-06T12:10:36","slug":"celtic-co-s-luxury-slippers-prove-a-hit-during-2020-lockdowns","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/celtic-co-s-luxury-slippers-prove-a-hit-during-2020-lockdowns\/","title":{"rendered":"Celtic &#038; Co.\u2019s luxury slippers prove a hit during 2020 lockdowns"},"content":{"rendered":"<p>Cornish direct to consumer brand Celtic &amp; Co., which specialises in luxury British sheepskin slippers and footwear, as well as men\u2019s and womenswear and homeware made from all-natural fibres, saw <strong>full year sales growth of 75% from \u00a38.9m in 2019 to \u00a315.5m in 2020.<\/strong><\/p>\n<p><!--more--><\/p>\n<p><strong>International sales exceeded 31% of all sales in 2020 and grew by 88% year-on-year<\/strong> \u2013 from \u00a32.6m in 2019 to \u00a34.9m in 2020, as customers sought comfortable clothing and footwear during the lockdowns.<\/p>\n<p>The company has <strong>sent orders to over 60 countries across the globe<\/strong> and, despite the challenges of running the business that the Covid-19 pandemic has presented, sales were hugely helped by the shift towards online shopping.<\/p>\n<div id=\"attachment_166482\" style=\"width: 810px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2100-6618-Bootee-Slipper-DPS-4.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-166482\" class=\"size-full wp-image-166482\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2100-6618-Bootee-Slipper-DPS-4.jpg\" alt=\"Celtic &amp; Co\" width=\"800\" height=\"533\" \/><\/a><p id=\"caption-attachment-166482\" class=\"wp-caption-text\">Celtic &amp; Co's Bootee slippers<\/p><\/div>\n<p>Co-founder of Celtic &amp; Co., Nick Whitworth, who has been running the company for the past 30 years with his wife Kath in their home town of Newquay, said: \u201cOur strategy is to focus on a wide range of markets and opportunities to ensure we are not over reliant on one market or territory. A key part of this strategy is international growth. <strong>We will be targeting a further 20% increase in net sales and increased profitability in 2021.<\/strong>\u201d<\/p>\n<p>The couple were presented with their second Queen\u2019s Award for Enterprise: International Trade, one of the most prestigious business awards in the country, in 2020, after having received it in 2018 for the first time.<\/p>\n<p><a href=\"https:\/\/www.theindustry.fashion\/subscribe-now\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-144088 size-full\" src=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/Daily-Newsletter-Banner.png\" alt=\"Newsletter banner\" width=\"1680\" height=\"268\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cornish direct to consumer brand Celtic &amp; Co., which specialises in luxury British sheepskin slippers and footwear, as well as men\u2019s and womenswear and homeware made from all-natural fibres, saw full year sales growth of 75% from \u00a38.9m in 2019 to \u00a315.5m in 2020.<\/p>\n","protected":false},"author":39,"featured_media":142865,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[9763,10585,6,10494],"tags":[17611,17612],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Celtic &amp; Co.\u2019s luxury slippers prove a hit during 2020 lockdowns - TheIndustry.fashion<\/title>\n<meta name=\"description\" content=\"Cornish direct to consumer brand Celtic &amp; Co., which specialises in luxury British sheepskin slippers and footwear, as well as men\u2019s and womenswear and homeware made from all-natural fibres, saw full year sales growth of 75% from \u00a38.9m in 2019 to \u00a315.5m in 2020.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theindustry.fashion\/celtic-co-s-luxury-slippers-prove-a-hit-during-2020-lockdowns\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Celtic &amp; Co.\u2019s luxury slippers prove a hit during 2020 lockdowns - TheIndustry.fashion\" \/>\n<meta property=\"og:description\" content=\"Cornish direct to consumer brand Celtic &amp; Co., which specialises in luxury British sheepskin slippers and footwear, as well as men\u2019s and womenswear and homeware made from all-natural fibres, saw full year sales growth of 75% from \u00a38.9m in 2019 to \u00a315.5m in 2020.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.theindustry.fashion\/celtic-co-s-luxury-slippers-prove-a-hit-during-2020-lockdowns\/\" \/>\n<meta property=\"og:site_name\" content=\"TheIndustry.fashion\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theindustryfashion\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-12T18:19:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-06T12:10:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.theindustry.fashion\/wp-content\/uploads\/2021\/07\/6344-7621-5877-supersoft-slouch-jumper-vintage-blue-149.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tom Bottomley\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:site\" content=\"@theindustryfash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tom Bottomley\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.theindustry.fashion\/celtic-co-s-luxury-slippers-prove-a-hit-during-2020-lockdowns\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.theindustry.fashion\/celtic-co-s-luxury-slippers-prove-a-hit-during-2020-lockdowns\/\"},\"author\":{\"name\":\"Tom Bottomley\",\"@id\":\"https:\/\/www.theindustry.fashion\/#\/schema\/person\/7b2ff82794ce6d11ac94a1400a6199b8\"},\"headline\":\"Celtic &#038; 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