{"id":163984,"date":"2021-01-26T12:39:42","date_gmt":"2021-01-26T12:39:42","guid":{"rendered":"https:\/\/www.theindustry.fashion\/hm-studio-to-join-copenhagen-fashion-week\/"},"modified":"2021-08-06T12:10:01","modified_gmt":"2021-08-06T12:10:01","slug":"hm-studio-to-join-copenhagen-fashion-week","status":"publish","type":"post","link":"https:\/\/www.theindustry.fashion\/hm-studio-to-join-copenhagen-fashion-week\/","title":{"rendered":"H&M Studio to join Copenhagen Fashion Week"},"content":{"rendered":"
Copenhagen Fashion Week has confirmed the inclusion of H&M<\/a> Studio in the digital edition of its show for this season<\/strong>, presenting its direct-to-consumer SS21 collection.<\/p>\n H&M Studio will be showing a digital presentation as part of the official schedule of<\/strong> Cecilie Thorsmark, CEO Copenhagen Fashion Week, commented: \u201cWe are happy that H&M have chosen to show their H&M Studio SS21 collection in Copenhagen as it continues to emphasise the importance of Copenhagen Fashion Week as a key global fashion week<\/strong>, for both its showcase of the leading Nordic brands and its dedicated focus on positive change in the fashion industry.\u201d<\/p>\n The upcoming version of Copenhagen Fashion Week is to be one of many digital-only fashion shows this year as a result of the COVID-19 pandemic, with more than 30 brands taking part in the event including Ganni<\/a>, Rixo<\/a><\/strong>, Nynne, Holzweiler and Sams\u00f8e Sams\u00f8e.<\/p>\n
\nCopenhagen Fashion Week at 14:00 CET<\/strong> on Tuesday 2 February 2021.<\/p>\n